JENNIFER HOBDY

Led end-to-end production of external promos and internal communication, overseeing creative strategy, scripting, visual direction, and crew management. Produced and edited 5 assets for a Cognizant Consulting marketing campaign. Created and led 2 storytelling workshops. Completed 6-month McKinsey-led leadership training.

Produced high-impact content for live events and digital platforms. Lead editor on 2 short documentaries and multiple branded campaigns. Camera operator and occasional on-camera talent. Shaped narratives and crafted emotionally resonant arcs across 15+ deliverables, including trailers, marketing reels, and branded web content. Edited and A/B tested social ads, contributing to increased membership conversions.