Jennifer Lister
Bleiblerville,TX
Summary
Dynamic Social Media Lead with a proven track record at Farmacy Revolution, driving a 2000% growth for partner brands through innovative content strategies. Expert in short-form video production and community engagement, I excel in crafting compelling narratives that enhance brand visibility and foster audience connection.
Overview
6
6
years of professional experience
Work History
Social Media Lead & Content Strategist
Farmacy Revolution + Partner Brands
Houston, USA
01.2020 - Current
- Led social strategy for 3 accounts to drive engagement and brand visibility
- Create high-performing short-form video content
- Developed content calendars aligned with trends to optimize audience reach
- Achieved monthly reach of over 1.1 million across multiple platforms
- Facilitated 2000% growth for partner brand within six weeks through targeted strategies
- Executed 30+ collaborations with brands to expand audience and enhance engagement
- Identify and execute on trends
- Engage daily with community
- Produce 5+ original recipes weekly (film, edit, caption, publish)
Education
Bachelor of Arts - Anthropology
The University of Texas At Arlington
Arlington, TX09-1996
Skills
- Social media strategy
- Content calendar development
- Organic social strategy
- Content creation
- Short-form video production
- Video editing
- Campaign execution
- Brand management
- Community engagement
- Copywriting
- Creative thinking
- Team collaboration
Accomplishments
- 1.1M+ monthly reach
- 2000% growth for partner brand in 6 weeks
- 30+ brand collaborations
Personal Information
Title: Social Media Lead | Food & Culture Content Strategist
Timeline
Social Media Lead & Content Strategist
Farmacy Revolution + Partner Brands
01.2020 - Current
Bachelor of Arts - Anthropology
The University of Texas At Arlington