Jennifer Litsiba
Tacoma
Summary
Communications and digital organizing leader with 6+ years of experience leading campaign communications and strategy, supported by a background in social media management and content development. I currently oversee communications at UFCW Local 367, leading messaging, digital strategy, and storytelling across organizing, bargaining, and political campaigns. I focus on building communications that are clear, grounded, and action-driven. My work centers on translating complex issues into messaging that connects with people and moves them to engage.
Overview
8
8
years of professional experience
1
1
Certification
Work History
Digital Organizing Coordinator / Communications Lead
UFCW Local 367
05.2025 - Current
- Lead communications strategy across organizing, political, and community campaigns in a fast-paced, multi-priority environment.
- Oversee communications across all platforms, including digital, media, and campaign materials
- Develop messaging that aligns with organizing goals and resonates with workers
- Manage website, social platforms, and digital outreach strategy
- Write press materials and support media outreach
- Serve as a communications partner to leadership on messaging and strategy
- Guide staff and organizers in using communications tools effectively
- Manage vendors for print, swag, and campaign production
- Track performance and adjust strategy based on engagement and outcomes
Operations Administrator | Digital Organizer | Assistant to President
UFCW Local 367
01.2021 - 01.2025
- Built the communications infrastructure that supports campaigns and day-to-day operations.
- Built and managed website, social media, and digital communications systems
- Led digital outreach across email, SMS, and social platforms
- Designed campaign materials including flyers, yard signs, and graphics
- Wrote press releases and supported media engagement
- Coordinated events, logistics, and vendor relationships
- Supported executive leadership on communications and operations
- Improved internal systems and member engagement processes
Social Media Manager | Events Coordinator | Lead Bartender
The Forum
01.2018 - 01.2020
- Managed social media and marketing to increase engagement and attendance
- Planned and executed events from promotion through logistics
- Built strong customer engagement and retention
Sales & Service Industry
- Developed strong communication, relationship-building, and problem-solving skills
- Built the ability to connect with a wide range of people, which informs my approach to messaging and organizing
- 10+ Years
Education
Associate of Arts - Communications
Tacoma Community College
Tacoma, WA06-2008
Bachelor of Arts - Communications
University of Washington
Tacoma, WA06-2013
Skills
- Campaign Strategy
- Narrative Development
- Digital Campaigns (Email, SMS, Social, Paid Media)
- Media Relations
- Brand Voice & Messaging
- Website & SEO Strategy
- Cross-Team Collaboration
- Vendor & Production Management
- Analytics, Testing & Performance Optimization
- Multitasking and organization
- Staff management
- Decision-making
- Project coordination
- Event planning
Certification
- Digital Campaigning Certificate, Social Movement Technologies - 2023
Timeline
Digital Organizing Coordinator / Communications Lead
UFCW Local 367
05.2025 - Current
Operations Administrator | Digital Organizer | Assistant to President
UFCW Local 367
01.2021 - 01.2025
Social Media Manager | Events Coordinator | Lead Bartender
The Forum
01.2018 - 01.2020
Sales & Service Industry
Associate of Arts - Communications
Tacoma Community College
Bachelor of Arts - Communications
University of Washington