Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Jennifer Mcloud

Big Cabin

Summary

Dynamic Marketing Consultant with a proven track record at Good Shepherd Hospice, adept at developing impactful marketing strategies and enhancing brand messaging. Skilled in project management and social media management, I successfully increased community engagement and brand awareness through targeted campaigns and collaborative initiatives, positioning the organization as a leader in end-of-life care.

I’m a CPR instructor do a lot of CPR renewals and in service's. Also, I have my CNA and my CMA also have my certificate, activities and social services.

Overview

14
14
years of professional experience
1
1
Certification

Work History

Marketing Consultant

Good Shepherd Hospice
03.2012 - Current
  • Developed targeted marketing strategies to enhance community engagement and raise awareness of hospice services.
  • Conducted market research to identify trends, informing program development and service offerings.
  • Led workshops on end-of-life care topics, positioning organization as a thought leader in the community.
  • Collaborated with sales team to increase brand awareness and enhance business development by building and maintaining relationships with number key accounts.
  • Increased brand awareness by developing and executing targeted marketing campaigns.
  • Collaborated with healthcare professionals to align messaging and outreach efforts with patient needs.
  • Planned and executed events and marketing programs to increase qualified leads.
  • Conducted thorough market research to identify emerging trends and inform strategic decisionmaking.
  • Developed comprehensive marketing plans for clients, incorporating a mix of traditional and digital tactics for optimal results.

Education

High School Diploma -

Joplin High School
Joplin, MO

Skills

  • Project management
  • Brand messaging
  • Social media management
  • Conversion rate optimization
  • Sales strategies
  • Public and media relations
  • Marketing strategies

Certification

CNA and Cma

CPR instructor

Activity and social services

Also, I work long-term care for 15 years worked Hospice for 13 years been in the medical field for over 20

Timeline

Marketing Consultant

Good Shepherd Hospice
03.2012 - Current

High School Diploma -

Joplin High School