Jeremy Reid
Gainesville,GA
Summary
Knowledgeable Communications Director experienced in executing social media strategies across platforms. Demonstrated time management and collaboration skills. Flexes easily with new information and branding changes to consistently exceed targets for engagement, acquisition and retention.
Overview
7
7
years of professional experience
1
1
Certification
Work History
Communications Director
Valor Christian Academy
07.2023 - 10.2023
- Improved social media presence with tailored content strategies for each platform, resulting in higher audience engagement.
- Optimized email campaigns to increase open and click-through rates.
- Wrote and distributed press releases to increase brand visibility.
- Oversaw website copy and social media platforms.
- Collaborated with cross-functional teams to develop cohesive messaging for events and announcements.
Director of Communications
Northminster Presbyterian Church
06.2022 - 03.2023
- Developed and executed comprehensive social media strategies that increased engagement by 45% and expanded the follower base across all platforms by 60% within one year.
- Managed crisis communication, mitigating negative publicity during high-profile incidents.
- Improved social media presence with tailored content strategies for each platform, resulting in higher audience engagement.
- Optimized email marketing campaigns for improved open rates, click-throughs, and conversions.
- Collaborated with cross-functional teams to align social media efforts with overall marketing goals, ensuring consistent brand messaging and achieving a 35% increase in customer retention and satisfaction.
Social Media Coordinator
The Impact Center Church
07.2017 - 01.2019
- Developed and maintained social media content calendar
- Strengthened brand identity with consistent messaging, tone, and visual elements across all posts.
- Enhanced online engagement with the creation of compelling content for various platforms.
- Created social media content with consistent content and tone.
Team Leader
Chick-fil-A
02.2018 - 08.2018
- Worked with executive team to ensure appropriate daily and restaurant staffing levels
- Responsible for inventory management
- Responsible for the facilities management
- Maintained a positive working relationship and treats all employees with respect while providing them with direction and feedback
- Demonstrated knowledge of the brand and menu items
- Assisted with the implantation of marketing materials
Residence Life Coordinator
Middle Georgia State University
07.2016 - 02.2018
- Performed social media planning and execution (Facebook, Twitter and Instagram)- developed the social media strategy and content that engaged current and prospective students for the Office of Housing and Residence Life
- Addressed student conduct issues by conducting investigations, holding meetings with involved parties, and enforcing university policies when necessary.
- Assisted in coordinating move-in/move-out processes for efficient transitions between semesters or academic years.
- Administered, in conjunction with other housing staff, the overall general upkeep and facility care of the assigned hall, including regular walk-through tours of the residence hall building to effectively monitor the conditions of the facilities
- Oversee student recruitment supervision, training, and evaluation of six undergraduate resident assistants and one community assistant
- Support and promote student leadership and student groups within the residence halls
- Facilitate on-going training and development opportunities for staff and student leaders
- Direct programming, both passive and interactive (educational and social), within the hall to cultivate a community for residents and staff
Education
B.A. in Communication -
Columbus State University
Columbus, GA05.2016
Skills
- Email marketing
- Website management
- Social Media Strategy
- Crisis Management
- Internal Communications
- Search Engine Optimization (SEO)
- Hootsuite
- Graphic design
- Hootsuite Analytics
- Canva
Certification
- Certified Social Media Marketing, Hootsuite - May 2017
Timeline
Communications Director
Valor Christian Academy
07.2023 - 10.2023
Director of Communications
Northminster Presbyterian Church
06.2022 - 03.2023
Team Leader
Chick-fil-A
02.2018 - 08.2018
Social Media Coordinator
The Impact Center Church
07.2017 - 01.2019
Residence Life Coordinator
Middle Georgia State University
07.2016 - 02.2018
B.A. in Communication -
Columbus State University
- Certified Social Media Marketing, Hootsuite - May 2017
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