Jessica Carr
Greenfield,IA
Summary
Seasoned marketing professional with over ten years of experience in the financial services industry. Strong ability to collaborate with cross-functional teams and adapt to evolving market needs. Known for reliability and strategic thinking in fast-paced environments.
Overview
12
12
years of professional experience
Work History
Sr. Distribution Marketing Specialist
F&G
03.2022 - Current
- Liaison between IMO sales channel and marketing to understand and translate business initiatives into clear messaging for key stakeholders
- Plan and write creative briefs and other go-to-market documents to reference on key marketing efforts
- Responsible for content development including strategies, themes and foundational pieces to tell F&G story and differentiate our products
Distribution Marketing Specialist
F&G
07.2021 - 03.2022
- Managed and executed marketing initiatives, ensuring deadlines were met
- Collaborated with cross-functional teams for cohesive messaging on marketing materials and communications
- Updated and maintained high-quality marketing materials library
- Organized email campaigns for different marketing efforts to help boost sales
Sales Associate
Principal
01.2019 - 07.2021
- Supported the institutional sales team, targeting pension plans of $1 billion or higher
- Researched territories across the U.S. to make data-based decisions to identify potential leads for campaigns
- Co-lead email campaigns with marketing to drive sales and promote new marketing materials
Associate Asset Class Marketer
Principal
01.2018 - 01.2019
- Liaison between Marketing and the Real Estate asset class sales team to help drive and execute various strategic projects
- Collaborated with teams across the business to develop and maintain fresh content for sales to utilize
- Provided training and support to other team members who were onboarded on procedures and systems
Marketing Production Associate
Principal
01.2015 - 01.2018
- Supported investment teams by providing up-to-date marketing collateral for client specific meetings
- Updated and maintained marketing materials library on a quarterly basis by collaborating with cross-functional teams including product, design and investment teams
- Ensured all content was compliant and peer-reviewed before being shared externally
New Business Case Coordinator
Principal
01.2013 - 01.2015
- Managed roughly 200 cases total for new clients applying for Individual Life Insurance that required a strong attention to detail
- Built and maintained relationships with sales agents and underwriters
Education
Bachelor of Science -
Iowa State University
05-2013
Skills
- Relationship building
- Project planning
- Attention to detail
- Content management
- Strong communication
- Product marketing
Timeline
Sr. Distribution Marketing Specialist
F&G
03.2022 - Current
Distribution Marketing Specialist
F&G
07.2021 - 03.2022
Sales Associate
Principal
01.2019 - 07.2021
Associate Asset Class Marketer
Principal
01.2018 - 01.2019
Marketing Production Associate
Principal
01.2015 - 01.2018
New Business Case Coordinator
Principal
01.2013 - 01.2015
Bachelor of Science -
Iowa State University
Similar Profiles
Holly MeekerHolly Meeker
Agency servicing specialist at F&GAgency servicing specialist at F&G
Rachel DinesRachel Dines
Senior Advanced Analytics Developer at F&GSenior Advanced Analytics Developer at F&G
Sarah McKinneySarah McKinney
Administrative Associate at F&GAdministrative Associate at F&G
Neal SiedelmannNeal Siedelmann
CET Monitor at MicrosoftCET Monitor at Microsoft
Cassandra BoeckmanCassandra Boeckman
Car Sales Agent/Car Detailer at Greenfield Auto SalesCar Sales Agent/Car Detailer at Greenfield Auto Sales