Jessica Decker
Pine Island,NY
Summary
Dynamic retail professional with extensive experience at Forever 21, excelling in team leadership and visual merchandising. Proven track record of driving $6 million in annual sales while enhancing customer engagement. Skilled in recruitment and strategic planning, consistently achieving top performance in competitive environments.
Overview
6
6
years of professional experience
Work History
Store Manager
Forever 21
Palisades Center, NY
06.2023 - Current
- Achieved annual sales volume of $6 million while managing 33,000 sq. ft. store and 40 staff members.
- Ranked among top 20 stores out of 350 for credit card and email program performance.
- Conducted weekly conference calls and training as district Credit Captain.
- Analyzed sales data to identify trends and adapt strategies effectively.
- Prepared monthly reports detailing sales figures, expenses, and profits.
- Monitored employee performance, identifying gaps for targeted improvement.
- Recruited, hired, and trained high-potential talent for internal promotions.
Assistant Store Manager of Operations
Forever 21
Palisades Center , NY
09.2021 - 05.2023
- Trained new staff on operational procedures, product knowledge, and customer service practices.
- Conducted regular team meetings to boost store performance and employee engagement.
- Recruited and hired qualified employees to maintain high-quality service standards.
- Developed weekly sales reports to track progress toward sales objectives.
- Supported the Store Manager in analyzing business trends, strategic planning, and identifying high-profit opportunities.
Visual Merchandising Manager
Forever 21
Woodbury Commons, NY
06.2020 - 09.2021
- Fast-paced top 100 store in the company, $5.2 million, 17,000 sq. ft.
- Oversaw design of window displays and in-store fixtures to align with corporate standards.
- Developed visual merchandising strategies that enhanced customer experience and boosted sales.
- Created cohesive product displays that maximized space and reinforced brand identity.
- Trained visual merchandising specialists to elevate team performance and consistency.
Visual Merchandising Specialist
Forever 21
Woodbury Commons, NY
02.2019 - 06.2020
- Created presentation of merchandise to engage customers and help stimulate sales activity.
- Executed merchandising and floor moves based on seasonal changes, business needs and trends.
- Taught sales staff to properly coordinate clothing racks and counter displays to maximize promotional effectiveness.
- Demonstrated great teamwork skills with staff members involved in production and transport.
Education
Orange County Community College
Middletown, NY06-2020
Skills
- Customer service
- Team leadership
- Employee training
- Visual merchandising
- Sales analysis
- Payroll administration
- Performance monitoring
- Recruitment and hiring
- Strategic planning
- Risk management
- Teamwork
- Inventory management
Timeline
Store Manager
Forever 21
06.2023 - Current
Assistant Store Manager of Operations
Forever 21
09.2021 - 05.2023
Visual Merchandising Manager
Forever 21
06.2020 - 09.2021
Visual Merchandising Specialist
Forever 21
02.2019 - 06.2020
Orange County Community College
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