Summary
Overview
Work History
Education
Skills
Websites
Timeline
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Jessica Schaub

New Rochelle,NY

Summary

Creative and detail-oriented marketing professional with over 5 years of experience in social media, content creation, and brand development. Adept at managing content calendars, producing engaging multimedia content, and growing online communities. Passionate about storytelling and building brand voice through strategic content. Proficient in Canva, CapCut, and Adobe Creative Suite, with a proven ability to drive engagement and optimize social media performance.

Overview

5
5
years of professional experience

Work History

Digital Brand & Content Creator

Totally Posie
New Rochelle, NY
08.2022 - Current
  • Built and grew @totallyposie Instagram to 30K followers through consistent content creation, community engagement, and trend-driven strategy.
  • Developed and executed 2–3 month content calendars to align with launches and seasonal trends
  • Created graphics, short-form video, and optimized copy for Instagram, TikTok, and Facebook
  • Engaged with followers daily, responding to comments and DMs to foster strong brand loyalty
  • Tracked weekly analytics and adjusted strategies to increase reach, engagement, and conversions
  • Designed promotional materials, digital products, and email campaigns to support launches

Social Media & Front Desk Coordinator

Performers Edge Dance Academy
Eastchester, NY
09.2020 - 08.2022
  • Managed Instagram and Facebook accounts alongside the studio owner
  • Created, scheduled, and posted engaging content including class highlights, events, and announcements
  • Responded to inquiries and comments professionally across platforms
  • Designed flyers and marketing materials for print, email, and digital distribution
  • Maintained brand consistency and actively contributed ideas to improve studio marketing

Education

BBA - Business Administration

Iona University
New Rochelle, NY
05-2020

Skills

  • Social Media Management
  • Content Calendar Planning
  • Short-Form Video Editing (CapCut, Adobe Premiere)
  • Graphic Design (Canva, Adobe Creative Suite)
  • Community Engagement
  • Copywriting & Caption Writing
  • Email Marketing
  • Analytics & Insights
  • Trend Research
  • Creative Direction

Timeline

Digital Brand & Content Creator

Totally Posie
08.2022 - Current

Social Media & Front Desk Coordinator

Performers Edge Dance Academy
09.2020 - 08.2022

BBA - Business Administration

Iona University
Jessica Schaub