Summary
Overview
Work History
Education
Skills
Timeline
Generic
Jessica Tuggle

Jessica Tuggle

Summary

Results-driven Operations, Sales & Marketing Leader with over 20 years of experience in driving business growth and managing cross-functional teams. Expertise in executing large-scale events and experiential campaigns while fostering strong customer relationships across diverse industries, including CPG, beverage, healthcare, and entertainment. Skilled in transforming strategic objectives into actionable plans and delivering measurable outcomes.

Overview

23
23
years of professional experience

Work History

Event Manager

CDS
Bloomfield Hills, Michigan
01.2025 - Current
  • Managed event setup, run-of-show details, and on-site troubleshooting.
  • Managed on-site logistics during events, such as registration set-up, audio and visual equipment setup and breakdown.
  • Coordinated event logistics for CDS event schedules, vendor bookings, and venue logistics.
  • Tracked budgets, invoices, and purchase orders for CDS events.

Senior Supervisor

Leading Edge
Tampa, Florida
03.2024 - 02.2025
  • Supervised daily operations for Leading Edge service team, ensuring efficient workflow and high service standards.
  • Coordinated communication between staff, clients, and management to facilitate project alignment and issue resolution.
  • Updated and maintained reports and records for Leading Edge operations to support data accuracy and decision-making.

Account Manager

Waterloo
Atlanta, Georgia
01.2023 - 12.2024
  • Managed client accounts for Waterloo, fostering strong relationships through daily communication to enhance client satisfaction.
  • Coordinated account plans with sales, operations, and service teams across Waterloo to align strategies and improve client outcomes.
  • Reviewed client needs and prepared proposals, renewals, and contract updates.
  • Collaborated with sales team to identify strategies for increasing market share and maximizing client engagement.
  • Tracked account activity in CRM systems and maintained accurate records.

Territory Business Manager

Natalies Juice
Atlanta, Georgia
01.2021 - 12.2023
  • Conducted quarterly performance reviews to assess effectiveness of sales initiatives and identify areas for improvement.
  • Planned store visits to ensure optimal shelf execution and compliance with merchandising standards.
  • Developed retailer relationships to enhance fresh juice placement and increase product visibility.
  • Ensured compliance with all applicable laws and regulations pertaining to sales operations.

Director of Operations

Same Day Testing
02.2020 - 01.2021
  • Monitored reports, budgets, and operational planning for leadership review.
  • Identified areas where process improvements could be made resulting in increased productivity.
  • Coordinated vendor communication and supply tracking for testing operations.
  • Managed scheduling, intake, and testing coordination across service locations.

Influencer and Nightlife Marketing Manager

Courvoisier/Heinken/Cool Cat
Los Angeles, California
01.2017 - 01.2020
  • Developed influencer content for product launches, tastings, and event activations.
  • Monitored audience engagement and adjusted content plans for brand visibility.
  • Coordinated logistics for photoshoots or other promotional activities involving multiple parties.
  • Researched industry changes and developments in earned media and SEO techniques, tools and methodologies to apply findings to clients and adjust strategies.

Tour Manager

Bud Light
Nationwide
10.2015 - 12.2016
  • Ensured compliance by monitoring permits, contracts, and production documents throughout the tour.
  • Directed brand ambassadors and support staff during live activations.
  • Evaluated road conditions and adjusted routes proactively in response to adverse weather or traffic congestion.
  • Coordinated Bud Light event setup, load-in, and load-out activities to ensure seamless execution.

Concierge Manager

Chene Park Amphitheatre
Detroit, MI
07.2007 - 10.2014
  • Managed concierge services for Chene Park Amphitheatre guests and VIP patrons.
  • Supervised concierge staff during concerts, private events, and amphitheatre programs.
  • Organized special events for hotel guests such as cocktail receptions, dinners, and sightseeing tours.
  • Created detailed reports on daily operations, customer feedback, and employee performance.

Executive Assistant

Mantese Honigman Rossman and Williamson
Troy, Michigan
02.2005 - 04.2010

Managed complex calendar of appointments, meetings, and travel arrangements for executive team, ensuring optimal scheduling and coordination.

  • Coordinated travel and hotel reservations for meetings, conferences, and seminars, facilitating seamless logistics for executives.
  • Organized conferences, seminars, and events for executives, enhancing engagement and collaboration among stakeholders.
  • Tackled and addressed top-level, high-priority issues with professional administrative discretion.
  • Coordinated with internal departments on a regular basis to ensure efficient functioning of day-to-day operations.

Executive Administrative Assistant

Michigan State Business College
East Lansing, Michigan
10.2003 - 05.2005
  • Coordinated executive calendars, meetings, and campus appointments for Michigan State Business College leaders.
  • Prepared meeting agendas, briefing materials, and executive packets for leadership review.
  • Managed confidential correspondence, memos, and administrative records across college offices.
  • Developed filing systems to maintain confidential records of personnel information and business activities in accordance with company policies.

Education

BBA - Marketing

Michigan State University
East Lansing, MI
06-2011

Skills

  • Event planning
  • Event logistics
  • Vendor management
  • Audiovisual setup
  • Budget tracking
  • Project management
  • Event itinerary

Timeline

Event Manager

CDS
01.2025 - Current

Senior Supervisor

Leading Edge
03.2024 - 02.2025

Account Manager

Waterloo
01.2023 - 12.2024

Territory Business Manager

Natalies Juice
01.2021 - 12.2023

Director of Operations

Same Day Testing
02.2020 - 01.2021

Influencer and Nightlife Marketing Manager

Courvoisier/Heinken/Cool Cat
01.2017 - 01.2020

Tour Manager

Bud Light
10.2015 - 12.2016

Concierge Manager

Chene Park Amphitheatre
07.2007 - 10.2014

Executive Assistant

Mantese Honigman Rossman and Williamson
02.2005 - 04.2010

Executive Administrative Assistant

Michigan State Business College
10.2003 - 05.2005

BBA - Marketing

Michigan State University
Jessica Tuggle