Jim Kerns
San Francisco,CA
Summary
Seasoned creative professional with over twenty-five years of media-related experience. Jim has produced and directed successful brand and service line TV spots, instructional tech videos (over 3,000,000 views) –international documentaries, two branded podcast series and numerous promotional videos for both corporations and non-profits. He has worked extensively creating and strategizing content for marketing and training purposes at various positions. In addition, Jim is an award-winning photographer whose work has appeared in several publications, including TravelGirl magazine, F-Stop magazine and Bay Area Parent. His work has been part of various exhibitions including at SFMOMA, Los Angeles Center of Photography, Dallas Center of Photography, Praxis Photo Center (Minneapolis) and Black Box Gallery (Portland). In addition, his photos have been recognized in competitions by Center Gallery in Santa Fe, New Mexico and Fusion Gallery in Palm Springs, California. Jim has done considerable work as a documentary filmmaker as well, producing and directing two international films: “Destination: Bangalore” (India) and “Destination Rossport” (Ireland) as part of his Global Economic Documentary series. His films have been featured on Amazon Prime (part of the Fandor collection), in national and International film festivals and on several affiliate PBS stations.
Overview
27
27
years of professional experience
1
1
Certification
Work History
Photographer
Raw Idea Photography
10.2025 - Current
- Https://Rawideaphotography.com
- Photographed high-quality images for various print and digital projects.
Principal, Video Producer
Workday
05.2023 - 10.2025
- - Part of the Workday Education Media Group's Leadership team
- - Was lead producer on the "Workday in Action" series consisting of over 100 on-demand customer facing titles. Over 100 (4.8 out of 5.0 on Coursera) reviews. Courses appear on Coursera, YouTube as well as Workday's Learning Center.
- Https://www.coursera.org/learn/workday-in-action-series
Senior Video Producer
Workday
Palo Alto, California
10.2017 - 05.2023
- Served in dual role facilitating all video and audio requests for both education and marketing for all of Adaptive Insights (Workday’s Planning Business Unit).
- (2020-2) Work with Workday's Education Media Group as a senior producer for several different types of videos.
- (2019-20) Strategized and produced videos and podcasts for the marketing team
- Sourced, designed and currently manage video and podcast/audio studio for Planning Business Unit’s use
- (2017-2019) responsible for nearly all front-end design, video content and voice over work for Planning Business Unit (Adaptive Insights) customer training from via their learning management system (LMS).
- Lead creative designer/video producer for training team acknowledged with a Litmos "Lenny" award for "Best Customer Training Program" (2018)
Video Production Manager
NETGEAR
San Jose, California
07.2016 - 04.2017
- Working as part of the Netgear’s marketing team:
- Produced, directed, scripted and edited videos for Netgear. Videos included Promotional, social media, instructional and unboxing videos. Videos have been viewed over 200,000 times.
- Managed external vendors and agencies who produced lifestyle and technical videos for Netgear.
- Developed, produced and scripted the “Netgear Podcast Series” – interviewing product managers, tech journalists and designers.
Creative Director
Pure-Moxie
Oakland, CA
01.2015 - 06.2016
- Oversaw boutique agency’s creative development with a team of art directors, DPs and full production staff.
- Coordinated strategic vision with planning team for on-target creative execution
- Directed and edited national television broadcast and regional video commercials
- Working with Chief Creative Officer, oversaw concepting through production for all off-line media, such as print and out-of-home and radio collateral for clients
- Executed hands on print and out-of-home design work for clients
Media Producer
Logitech
12.2012 - 11.2014
- Responsible for creating instructional videos for Logitech’s Customer Care division and for subsidiary audio company, Ultimate Ears (BOOM speaker). Videos have received over 2,000,000 views and are still effectively used to deflect calls from service agents.
- Co-created promotional video to show the “New Logitech”. Video included interview with CEO, Bracken Darrell. Wrote, directed and edited the piece. Video is used as a recruitment tool and has over 16,000 views.
Director of Communications
Breathe California Golden Gate Public Health Partnership
01.2009 - 11.2012
- Was responsible for media and public outreach for organization dedicated to educating and advocating on lung-related issues. Duties included monthly newsletter writing, story creation, podcast production, video production, web design, press releases and organizing press events.
CEO/Video Director
MovingMonkey.com
03.2004 - 11.2009
- For five years ran a full-service video production house offering a wide selection of video, design and communication services. My 50+ clients ranged from small non-profits to Fortune 500 companies. Services included HD video shooting, editing, DVD menus, design, podcasting, scripting, expert compression, voice-over and motion graphics. MovingMonkey Productions is also the producer of the Global Economic Documentary Series.
Producer/ Director
Global Economic Documentary Series
05.2004 - 04.2009
- The Global Economic Documentary Series is a three-part series focusing on how global economic forces impact local communities. In 2004, went to Bangalore, India ("Destination: Bangalore") to investigate the social impact outsourcing has had on that city. "Destination: Bangalore" has played at film festivals in the US and Europe and is currently part of numerous high school and university class curriculums in the U.S., Canada and Australia and dozens of library collections, including the New York Public Library and the Duke University library. The video-on-demand service, Jaman.com, named "Destination: Bangalore" one of its top films of 2007.
- "Destination: Rossport, Ireland", completed in 2009, is the second film in the series. It has played several festivals and public gatherings including the 2009 Boston Film Festival as part of the festival's "Environmental Showcase" program. It is currently featured in Fandor's Powerful Transformative Documentaries series: https://www.fandor.com/spotlights/make-an-impact
- Have made several speaking appearances at universities, festivals and public libraries to accompany the screenings of both films.
Producer
Ziff Davis Media
01.2006 - 01.2006
Web/Graphic Designer & Video Producer (Contractor)
France Telecom R&D
South San Francisco, CA
01.2001 - 01.2004
- Designed and maintained company intranet site
- Created graphics for site as well as for promotional materials
- Directed, shot and edited several videos for products in development/prototype stage. Scripting often included creating future consumer usage scenarios.
- Facilitated brainstorming sessions
Designer
ProductPop
01.2000 - 01.2001
Designer
SmartAge
01.1999 - 01.2000
Education
B.A. - Broadcast Journalism
Indiana University Bloomington
M.A. - Humanities
Arizona State University
Ideation/Design Thinking
Stanford University Continuing Studies
01.2019
Multimedia Studies Program
San Francisco State University
01.1999
Skills
- Leadership
- Project Management
- Video Production
- Photo editing
- Problem-solving
- Video editing
- Digital photography
- Retouching and color correction
- Creative artistic vision
- Visual storytelling
Certification
Remote Pilot License (UAS107)
Honors-Awards
Make an Impact: Powerful, Transformative Documentaries, (Photography) Awarded 2nd place in Fusion Art Gallery’s Light & Shadow Online Juried Art Exhibition (June 2016), Film judge, Outreach for Public Health, San Francisco City Guide
Timeline
Photographer
Raw Idea Photography
10.2025 - Current
Principal, Video Producer
Workday
05.2023 - 10.2025
Senior Video Producer
Workday
10.2017 - 05.2023
Video Production Manager
NETGEAR
07.2016 - 04.2017
Creative Director
Pure-Moxie
01.2015 - 06.2016
Media Producer
Logitech
12.2012 - 11.2014
Director of Communications
Breathe California Golden Gate Public Health Partnership
01.2009 - 11.2012
Producer
Ziff Davis Media
01.2006 - 01.2006
Producer/ Director
Global Economic Documentary Series
05.2004 - 04.2009
CEO/Video Director
MovingMonkey.com
03.2004 - 11.2009
Web/Graphic Designer & Video Producer (Contractor)
France Telecom R&D
01.2001 - 01.2004
Designer
ProductPop
01.2000 - 01.2001
Designer
SmartAge
01.1999 - 01.2000
M.A. - Humanities
Arizona State University
Ideation/Design Thinking
Stanford University Continuing Studies
Multimedia Studies Program
San Francisco State University
B.A. - Broadcast Journalism
Indiana University Bloomington