JIM McCLOSKEY
Gulfport,MS
Summary
Results-driven Marketing and Advertising Professional with over 11 years in integrated media and digital campaign development. Expertise in audience targeting, budget management, and performance analysis, delivering tailored marketing solutions aligned with business objectives. Recognized for exceptional sales achievements, including 2019 President's Club honors.
Overview
15
15
years of professional experience
Work History
Account Representative
M2 Media Corporation
09.2023 - 10.2026
- - Consulted with prospective and existing advertisers to identify business needs and recommend tailored marketing support.
- - Developed customized print advertising proposals aligned with client marketing objectives and target audiences.
- - Presented publication benefits and advertising opportunities to help businesses promote products and services.
- - Built strong client relationships to support new business development through strategic advertising recommendations.
Integrated Media Consultant
Sparklight Advertising
11.2013 - 09.2023
- Consulted with clients to identify marketing objectives and define target audiences.
- Developed and implemented digital marketing campaigns for local businesses, enhancing their online presence.
- Managed campaign budgets while coordinating with creative and production teams for effective campaign execution.
- Integrated digital and cable television advertising to meet client marketing needs and broaden reach.
- Used campaign performance reporting and results analysis to evaluate marketing effectiveness.
- Earned President's Club recognition in 2019 for sales achievement.
Advertising Representative
The Sun Herald
03.2012 - 11.2013
- Managed client accounts, developing tailored advertising proposals and rate cards to meet client needs.
- Cultivated client relationships through calls, visits, and ongoing support, enhancing client satisfaction.
- Prospected and cold-called customers, generating new sales leads to expand client base.
Education
Bachelor's Degree - Graphics/Fine Arts
Fairmont State University
Fairmont, West Virginia05-1986
Skills
- Digital Marketing Strategy
- Campaign execution
- Audience Targeting
- Campaign Budget Management
- Performance analysis
- Integrated media strategy
- Client management
- Sales Strategy
- Cross-Functional Collaboration
- Marketing presentations
- Google Analytics
- Microsoft Excel
- Microsoft PowerPoint
Personal Information
Title: SENIOR MARKETING & ADVERTISING PROFESSIONAL
PROFESSIONAL SUMMARY
- Recognized for sales achievement with 2019 President's Club honors at Sparklight Advertising.
- Earned President's Club recognition in 2019 for sales achievement.
Timeline
Account Representative
M2 Media Corporation
09.2023 - 10.2026
Integrated Media Consultant
Sparklight Advertising
11.2013 - 09.2023
Advertising Representative
The Sun Herald
03.2012 - 11.2013
Bachelor's Degree - Graphics/Fine Arts
Fairmont State University