Joanna Gomez
Newhall,CA
Summary
Take-charge professional delivering executive support and team leadership to business operations. Dependable and detail-oriented with ability to manage multiple tasks and priorities. Broad experience includes office management, accounting, accounts receivable, invoicing, dispatching, database management, vendor negotiations and campaign management.
Overview
6
6
years of professional experience
Work History
Advertising Operations, Podcast
Studio 71
Beverly Hills, CA
05.2023 - Current
- Manages a high volume of campaigns, from pre-sales to delivery, across a diverse portfolio of 200+ shows
- Lead successful podcast advertising campaigns to increase brand awareness and drive customer acquisition and revenue growth
- Optimizes campaign results based on historical performance and strategic planning
- Provides excellent communication to both internal and external stakeholders
- Handles unique requests for high-profile accounts and campaigns
- Reviews creative assets and coordinates production for campaign materials
- Collaborates with cross-functional teams such as Talent, Sales, and Accounting to ensure customer satisfaction and account retention
- Other operational responsibilities include data insights, inventory pulls, campaign measurement, account analysis, media plan recommendations, Salesforce management and more
Marketing Specialist
Julie's Travel
Bell, CA
05.2022 - 04.2023
- Update web pages and social media profiles with engaging and current content.
- Propose innovative storylines for digital content and developed unique campaigns to promote brand engagement.
- Serve as main point of contact for clients, answering questions and responding to messages.
- Utilize platforms such as Instagram and Facebook to promote products, services and content.
- Collaborate with influencers such as artists, companies and press to drive brand optimization.
National Account Coordinator
Katz Media Group
Los Angeles, CA
08.2019 - 05.2022
- Coordinated product pricing, business development, sales material creation, marketing communications, sponsorship proposals & recaps.
- Responded to client requests for radio spot times.
- Campaign management: assisted with setup, delivery, and optimization of both new and current accounts.
- Ensured smooth communication between Katz Media’s English and Spanish station partners and clients.
- Provided executive level support to the VP, Sales Manager of Katz Media radio division Los Angeles.
- Assisted with new hire training and development.
Education
Bachelor of Arts - Communication, Public Relations
California State University - Fullerton
Fullerton, CA05.2018
Bachelor of Arts - Sociology
California State University - Fullerton
Fullerton, CA05.2018
Skills
- Adobe Creative Suite
- Microsoft Word, Excel, Powerpoint
- Campaign Tracking
- Spanish
Internships
Florence Study Abroad Program | Fullerton, CA
Public Relations Intern - 2017
- Presented to classrooms of 20-30 students informing and promoting CSUF’s Florence study abroad program.
- Marketed the program via social media, including Facebook, Twitter and Instagram.
9-1-1 For Kids | Westminister, CA
Event Coordinator Intern- 2017
- Planned and Executed two major events to fundraise and raise awareness for non-profit.
- Oversaw a team of vendors and event contributors including entertainers, photographers, and caterers.
Accomplishments
Katz Media Group 4th Quarter Sales Coordinator Award Winner- 2021
Timeline
Advertising Operations, Podcast
Studio 71
05.2023 - Current
Marketing Specialist
Julie's Travel
05.2022 - 04.2023
National Account Coordinator
Katz Media Group
08.2019 - 05.2022
Bachelor of Arts - Communication, Public Relations
California State University - Fullerton
Bachelor of Arts - Sociology
California State University - Fullerton
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