JOHN RUMFIELD
Las Vegas
Summary
Sales operations professional with a strong track record in driving growth and optimizing sales processes. Expertise in mentoring high-performing teams and enhancing customer satisfaction. Proven ability to implement innovative strategies that significantly boost profitability in competitive markets.
Overview
28
28
years of professional experience
Work History
President of Sales & Marketing, Customer Experience, and Human Development
RUMFIELD MARKETING
Las Vegas
01.2006 - Current
- Strategically lead and mentor a high-performing team of professionals, driving sales growth, business development, and exceptional client relations.
- Spearhead the development and execution of innovative human development strategies while optimizing daily operations and implementing targeted training programs.
- Expertly identify and mitigate behaviors that hinder success, proactively crafting strategies to elevate workplace communication, boost employee engagement, and significantly reduce turnover.
- Pioneered LAW OF DETRACTION, transforming workplace dynamics and elevating employee performance and retention.
- A guide to eliminating self-sabotage in professional and personal relationships, and created the 86 RumRules Human Vehicle & Sales Dynamics, Sales training program from A-Z.
- Increased customer satisfaction scores to 99% within 30 days for Dodge Ram dealer through active engagement and feedback collection methods, achieving 5-star rating.
- Developed comprehensive general manager manual detailing daily operational procedures and best practices to guide team in day-to-day operations.
Sales Manager
INTEGRITY CHRYSLER-JEEP-DODGE
Las Vegas
01.2004 - 01.2006
- Generated the highest grossing month in dealership history, increasing sales from 150 to 700 units monthly.
- Led the sales department, driving a significant increase in monthly sales volume and profitability.
- Developed and implemented innovative sales strategies, including a unique appointment system, to boost unit sales; added 100 units in one month.
- Recruited, trained, and managed a team of up to 50 sales professionals, fostering a high-performance culture.
- Collaborated with Finance & Insurance (F&I) team to optimize closing ratios, contributing to improved profit margins.
- Improved closing ratios and profit margins through collaboration with all departments.
Sales and Business Development Manager
CENTENNIAL TOYOTA
Las Vegas
01.2002 - 01.2004
- Increased sales performance through execution of a range of innovative marketing campaigns, leading to a notable increase in sales and overall dealership revenue.
- Developed and executed marketing strategies and creative campaigns, enhancing sales and brand visibility.
- Directed daily auto sales operations, overseeing staff recruitment, training, and motivation to achieve high performance and customer satisfaction.
- Conducted shift meetings and resolved customer issues to maintain a high level of customer service and satisfaction.
- Coordinated community projects with Chamber of Commerce and local first responders, strengthening dealership presence and reputation.
- Declined General Manager position to pursue creative opportunities.
General Sales Manager VW Audi / Train Market Desert Toyota
AutoNation
Las Vegas
01.1999 - 01.2002
- Spearheaded all facets of vehicle sales operations, including new and pre-owned vehicles, finance, insurance, warranty sales, and trade-in evaluations, driving record-breaking profitability and customer satisfaction.
- Increased sales from 300 to 600 units in a short period through effective sales strategies and focused training initiatives.
- Achieved record-breaking profits of $600K on 160 units, driving significant revenue growth for the dealership.
- Created and executed daily sales and product training programs, tailored marketing strategies, and business development initiatives that elevated dealership performance.
- Directed dynamic used car marketing campaigns and managed a multilingual telemarketing team to broaden market reach and enhance sales effectiveness.
- Implemented strategic improvements in customer relations that enhanced service delivery and contributed to revenue growth.
Education
Communications
Texas A&M University
Kingsville, TXSkills
- Business Development & Growth Strategy
- Revenue & Profit Maximization
- Sales Team Leadership & Training
- Budget Management & Cost Control
- Customer Satisfaction & Retention
- Marketing Program Development
- New Product & Service Launches
- Creative Sales Campaigns & Promotions
- Strategic Planning
- Customer Relationship Management
- Account Management & Retention
Affiliations
Paralyzed Veterans of America
Professional Development
Special training with industry leaders such as Grant Cardone, Tom Stuker, and Zig Ziglar.
Professional Highlights
- Achieved rapid closing, up-sell opportunities, and account management success, consistently exceeding revenue objectives through strategic account development and relationship building.
- Developed and initiated highly successful marketing programs, daily training significantly increasing sales, market share, and overall profitability.
- Authored and implemented the 'Human Vehicle Sales Dynamics' training program, praised for transforming sales teams through enhanced skills in personality reading, objection handling, process best practices, phone text and e=mail mastery, leasing presentations, delivery and follow up.
- Revitalized underperforming dealerships through strategic consulting, web presence optimization.
- Produced and hosted award-winning radio programs Toyota Talk, recognized with a national award from the Paralyzed Veterans of America and congressional recognition from the U.S. Congress.
- Management experience in all departments. Ready to implement new exciting methods for today.
Timeline
President of Sales & Marketing, Customer Experience, and Human Development
RUMFIELD MARKETING
01.2006 - Current
Sales Manager
INTEGRITY CHRYSLER-JEEP-DODGE
01.2004 - 01.2006
Sales and Business Development Manager
CENTENNIAL TOYOTA
01.2002 - 01.2004
General Sales Manager VW Audi / Train Market Desert Toyota
AutoNation
01.1999 - 01.2002
Communications
Texas A&M University