JOHN COTTRELL
Radcliff,US
Summary
Army officer operating at the intersection of marketing strategy, data analytics, and authentic engagement—connecting enterprise campaigns with the conversations happening in America’s communities.
Overview
8
8
years of professional experience
1
1
Certification
Work History
Aide-de-Camp
United States Recruiting Command
Fort Knox, KY
08.2025 - Current
- Synchronize operational priorities across recruiting, marketing, Cadet Command, and Initial Military Training directorates.
- Develop executive briefings, engagement strategies, and decision materials supporting enterprise recruiting objectives.
- Coordinate senior leader engagements with universities, national organizations, and strategic partners supporting Army recruiting efforts.
- Facilitate cross-directorate collaboration to align national recruiting strategy with operational execution.
Marketing Officer
U.S. Army
Fort Knox, KY
06.2024 - 08.2025
- Spearheaded the Mission Support Battalion Expo, creating an immersive demonstration event educating 500+ recruiters on Army marketing assets and engagement capabilities.
- Generated 10,000+ engagement interactions and 4,400 recruiting leads through coordinated national recruiting events and marketing activations.
- Designed and delivered an Artificial Intelligence course for senior leaders, enhancing understanding of AI applications in Army operations and future readiness.
- Led strategic review and modernization of 127 Recruiting Publicity Items (RPI) to align with Army enterprise branding standards.
- Coordinated marketing initiatives across AEMO, USAREC, and operational recruiting units, synchronizing enterprise messaging with field execution.
Forward Support Troop Commander
U.S. Army
Fort Hood, TX
03.2023 - 05.2024
- Led a team of 105 Troopers, overseeing operations and ensuring the timely supply of essential materials for 800+ Soldiers, with a focus on fostering a positive team environment.
- Managed equipment and property valued at $59 million, optimizing logistics to ensure operational readiness and mission success.
Human Resources Officer/Battalion Adjutant Officer
U.S. Army
Fort Lee, VA
01.2020 - 04.2021
- Led HR and personnel management for over 900 Soldiers, overseeing medical readiness, evaluations, and awards.
- Created and implemented a COVID-19-compliant Soldier reception plan, ensuring continuity and safeguarding Army readiness.
- Provided insights through a white paper that identified and resolved key financial reporting issues, advising senior leaders on actionable improvements.
Logistics & Maintenance Officer
U.S. Army
Fort Stewart, GA
10.2017 - 12.2019
- Led and managed logistics operations across multiple domains, ensuring the efficient supply and maintenance of equipment valued at over $550 million, supporting over 4,000 Soldiers and 2,000 pieces of equipment.
- Directed and oversaw the transportation of critical supplies, including 500,000 gallons of fuel and medical parts, through 60+ convoys, ensuring mission success during deployments in South Korea and other regions.
- Coordinated cross-functional teams to resolve competing logistical challenges, optimizing resource allocation and ensuring the timely delivery of essential supplies for mission readiness.
- Developed and briefed plans for complex logistics operations, including large-scale equipment movements and the repatriation of Soldiers' remains, demonstrating advanced planning and operational leadership.
Education
Masters of Business Administration (MBA) -
University of Louisville
Louisville, KY09-2026
B.A. - Psychology
University of South Florida
Tampa, FL05-2017
B.S. - Public Health
University of South Florida
Tampa, FL05-2017
Skills
- Strategic Marketing & Brand Development
- Enterprise Leadership & Organizational Strategy
- Public Affairs & Strategic Communications
- Data Analytics & Decision Support
- Recruiting & Talent Acquisition Strategy
- AI & Emerging Technology Integration
- Cross-Functional Team Leadership
- Operations & Logistics Management
Certification
- Army Marketing Fundamentals (C7B)
- Combined Logistics Captains Career Course (Commandant's List)
- Cavalry Leader's Course (OC6)
- Quartermaster Basic Officer Leader Course
LANGUAGES
English - Native
French - Conversational
Cambodian - Beginner
Timeline
Aide-de-Camp
United States Recruiting Command
08.2025 - Current
Marketing Officer
U.S. Army
06.2024 - 08.2025
Forward Support Troop Commander
U.S. Army
03.2023 - 05.2024
Human Resources Officer/Battalion Adjutant Officer
U.S. Army
01.2020 - 04.2021
Logistics & Maintenance Officer
U.S. Army
10.2017 - 12.2019
B.A. - Psychology
University of South Florida
B.S. - Public Health
University of South Florida
Masters of Business Administration (MBA) -
University of Louisville
LEADERSHIP EXPERIENCE
- MBA Cohort Co-President, University of Louisville (February 2025 - September 2026):
- Led student initiatives, representing the cohort to academic leaders and advocating for the needs of classmates.
- Served on the Graduate Business Alumni Council, strengthening connections between students and alumni.
- U.S. Army Officer, 2017 to Present
- Led and mentored diverse teams of up to 105 personnel in high-pressure, mission-critical environments.
- Directed complex operations across logistics, marketing, and human resources, delivering measurable outcomes and enhancing operational efficiency.
- Fostered a culture of accountability, teamwork, and continuous improvement within all units.