Jonathan Rodriguez
Pembroke Pines,USA
Summary
Accomplished Senior Product Development Leader with over 15 years of experience specializing in delivering consumer-centric services, physical, and IoT products. Demonstrated expertise in leading cross-functional teams throughout the entire product development lifecycle, ensuring alignment of strategy with design, operations, and marketing. Proficient in leveraging AI tools, such as Python scripting, to translate insights into scalable products and services, enhancing reporting, content creation, and decision-making processes. Known for driving impactful results, fostering stakeholder alignment, and launching innovative guest-focused solutions that drive business success.
Overview
20
20
years of professional experience
1
1
Certification
Work History
Principle New Products Manager
FPL Energy Services
03.2020 - Current
- Own and manage two flagship products with over 1 million active policies and 500,000+ customers, generating $41MM in annual revenue.
- Oversee financial planning, budgeting, forecasting, and overall profitability to support long-term product performance and business objectives.
- Spearheaded the national rollout of the NextEra Home Stress-Free program, leading cross-functional collaboration across marketing, IT, legal, and operations.
- Launched SurgeShield Plus program, collaborating with product design, vendor sourcing, operations, and legal teams to ensure feasibility, compliance, and seamless delivery of a scalable consumer experience.
- Partnered with Insights and Analytics to translate consumer data into product strategies and executive-facing presentations.
- Developed product standards and repeatable processes to ensure consistent execution and consumer experience across teams and vendors.
- Led cross-functional teams to enhance operational efficiency and streamline workflows.
- Developed and implemented strategic initiatives improving service delivery and customer satisfaction.
Product Development Manager
Evolution Lighting
04.2017 - 03.2020
- Led the strategy and launch of 40+ SKUs across Walmart, Home Depot, Costco, and other national retailers, resulting in $8MM+ in incremental revenue.
- Collaborated with creative, engineering, and sourcing teams to develop scalable consumer lighting solutions grounded in market insights.
- Drove product road-mapping, feature definition, and market positioning based on trend analysis and customer behavior research.
- Improved profitability by 4% through vendor negotiation, cost optimization, and implementation of Design-for-Manufacturing (DFM) practices.
- Delivered $22M in total revenue while enhancing consistency, quality, and consumer appeal across lighting product lines.
- Led cross-functional teams to drive product innovation and development strategies.
- Collaborated with engineering and design teams to align on product specifications and quality standards.
Senior Project Manager / Product Manager
Jazwares, LLC
06.2016 - 03.2017
- Managed full product lifecycle for over 200 licensed consumer products, from concept through production, ensuring compliance with functional specs, brand guidelines, and safety standards.
- Acted as the voice of the customer by gathering market and consumer feedback, recommending design adjustments and feature updates to better meet end-user needs.
- Directed prototyping, testing, and production line reviews overseas to safeguard quality and ensure operational feasibility, traveling to manufacturing sites to oversee critical phases.
- Coordinated closely with global licensors, creative teams, and manufacturers to protect brand integrity and accelerate approvals, delivering products that aligned with strategic positioning and market expectations.
- Leveraged cost and margin analysis to shape pricing strategies, optimize designs, and ensure profitable delivery to market.
- Led cross-functional teams to deliver complex projects on time and within budget.
- Implemented process improvements that enhanced project efficiency and reduced waste.
Senior Product Development Manager
King of Fans, Inc.
12.2005 - 06.2016
- Led cross-functional teams in developing landscape lighting and ceiling fan product lines, achieving 25% revenue growth over three years through strategic innovation and market expansion.
- Conducted extensive on-site product development in China, spending several months annually working directly on production lines to source components, collaborate with suppliers, manufacturers, and engineers, and uphold rigorous quality and safety standards.
- Managed the creation and iterative testing of product samples to meet specifications and compliance standards, ensuring market readiness and consistent consumer experience.
- Developed strategic product roadmaps aligned with consumer needs and market trends, guiding long- and short-term initiatives for lighting and ceiling fan categories.
- Directed global sourcing initiatives and managed intellectual property processes for major retail clients, securing competitive advantage and safeguarding brand assets.
- Piloted the development and execution of 25+ solar PV products, aligning with sustainability trends and leveraging vertically integrated operations.
- Led cross-functional teams to develop innovative fan products, enhancing overall market competitiveness.
- Streamlined product development processes, reducing time-to-market by implementing agile methodologies.
Education
Master’s - Public Administration
Florida International University
Miami04.2014
Bachelor of Arts - Psychology
Florida International University
Miami, FL12.2011
Skills
- Product Strategy & Road-mapping
- Cross-Functional Team Leadership
- Business & Stakeholder Alignment
- Agile/Scrum Program Management
- Consumer Experience Design
- Design-for-Manufacturing (DFM)
- IoT & Smart Product Integration
- Data-Informed Decision-Making
- Project Execution & Risk Management
- AI Tools for Reporting & Content Creation
- Emerging Tech Awareness
- Executive Presentation & Storytelling
Certification
- Six Sigma Yellow Belt Certification – December 2023
- Project Management Professional (PMP) Certification Training – October 2019
Languages
English
Native or Bilingual
Spanish
Native or Bilingual
Chinese (Mandarin)
Limited Working
Timeline
Principle New Products Manager
FPL Energy Services
03.2020 - Current
Product Development Manager
Evolution Lighting
04.2017 - 03.2020
Senior Project Manager / Product Manager
Jazwares, LLC
06.2016 - 03.2017
Senior Product Development Manager
King of Fans, Inc.
12.2005 - 06.2016
Master’s - Public Administration
Florida International University
Bachelor of Arts - Psychology
Florida International University
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