Jordyn Notarmaso
Manchester,USA
Summary
Dynamic and creative social media professional with 3 years of experience in community management, social listening, and data-driven engagement. Proficient in tools like Sprinklr and Hootsuite to analyze trends, optimize brand strategies, and drive impactful results. Proven success in managing and growing social platforms for top brands like CeraVe, L'Oréal and HomeGoods with a focus on fostering loyal communities and enhancing brand presence.
Overview
4
4
years of professional experience
1
1
Certification
Work History
Community Coordinator
Edelman
New York, NY
06.2025 - Current
- Managed owned, reactive, and proactive social content across Instagram, TikTok, and Threads, maintaining brand voice and audience engagement.
- Handpicked UGC, identify trending topics, and provide actionable insights to inform content strategy, while drafting owned social captions and repost recommendations to amplify top-performing content.
- Compiled monthly performance reports and highlight learnings to support case studies, optimize campaigns, and inform client strategy.
- Monitored social conversations and flag key insights or issues, supporting reputation management and cross-team alignment.
CeraVe TikTok Community Manager
L'Oréal
Berkeley Heights, NJ
12.2022 - 11.2024
- Led and trained a team of 5 on skincare product knowledge, brand voice, and engagement best practices.
- Generated 350+ personalized TikTok comments weekly, passionately offering skincare tips, ingredient insights, and product recommendations to boost loyalty.
- Curated weekly highlights featuring skin journeys, trending routines, top preforming engagements and community insights for brand leaders.
- Responded to 160+ skincare conversations daily via Sprinklr, providing regimen guidance and collaborating with customer service on orders and promotions, driving sales impact.
Consumer Beauty Advisor
L'Oréal
Berkeley Heights, NJ
10.2022 - 12.2022
- Engaged with over 80 customers per day through live chat & email, promoting sales & delivering customer solutions.
- Leveraged in-depth knowledge of L’Oréal Luxe brands to address e-commerce inquiries & deliver top-tier customer support.
- Completed ongoing training sessions to continuously enhance customer interactions, improve skills, & stay informed about the latest innovations in the beauty industry.
Scarlet PR: Digital Content Director
Rutgers University
East Brunswick, NJ
09.2021 - 05.2022
- Utilized Canva & VSCO to create content for Instagram, Facebook, & Twitter (X), resulting in increased digital engagement.
- Developed & implemented structured Google Calendar to improve content distribution & team coordination.
Education
Bachelor of Arts - Communications
Rutgers University
05.2022
Certification
- Meta Social Media Marketing Certification
- HubSpot Academy: Social Media Marketing I & II
- Meta Digital Marketing Associate Certification
- Canva: Graphic Design Essentials & Canva Essentials
- Adobe: Social Media Content Strategy & Design Fundamentals
- Girls in Marketing Internship Program
Timeline
Community Coordinator
Edelman
06.2025 - Current
CeraVe TikTok Community Manager
L'Oréal
12.2022 - 11.2024
Consumer Beauty Advisor
L'Oréal
10.2022 - 12.2022
Scarlet PR: Digital Content Director
Rutgers University
09.2021 - 05.2022
Bachelor of Arts - Communications
Rutgers University