Summary
Overview
Work History
Education
Skills
Languages
Certification
Timeline
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Jose Castro

Norristown,PA

Summary

Bilingual and driven professional with a Bachelor's degree in International Business and a Minor in Spanish. Demonstrates a strong background in marketing, data coordination, and digital operations across companies. Known for quickly adapting to new systems, streamlining workflows, and collaborating across departments. Experienced in using tools like Salsify, Adobe InDesign, and Photoshop while managing vendor portals and maintaining data accuracy. Played a key role in organizing digital assets, coaching new hires, and supporting underwriters. Recognized for a strong work ethic, attention to detail, and a consistent drive for growth and personal development. Committed to excellence, always striving to improve processes and contribute meaningful results in fast-paced environments.

Overview

4
4
years of professional experience
1
1
Certification

Work History

Product Content Specialist

American Bath Group
Warminster, PA
09.2024 - 06.2025
  • Created engaging content for product descriptions and marketing materials.
  • Researched industry trends to inform content strategy and development.
  • Supported cross-functional teams in executing content-related projects efficiently.
  • Maintained library of digital assets such as images, videos, audio files.
  • Ensured all published materials adhere to corporate branding guidelines.
  • Tracked progress of projects against timelines established in the Smartsheet Tracker.
  • Monitored online conversations about brands or products across various channels via Smartsheets.
  • Collaborated with the sales team, developers, and other stakeholders on projects regarding vendor platforms for eCommerce.

Instant Quote Web Intern

United States Liability Insurance
Wayne, PA
10.2022 - 05.2024
  • Worked with the Outbound team underwriters to enhance the productivity and effectiveness of Retail Web customers,
    Customer Web customers and Cover Smart customers.
  • Assisted underwriters by creating and crediting binders, generating various reports, and monitoring customer interaction.
  • Created training documents on all team responsibilities, so there is an efficient transition for the student program going forward.
  • Coached the student program new hires on all responsibilities, including our scheduling system, team workflow, and report generation.

Marketing and Graphic Design Intern

American Reading Company
Blue Bell, PA
10.2021 - 05.2022
  • Developed an organizational structure for the company’s digital library after researching metadata and learning products in depth.
  • Created and implemented a new email template management process.
  • Learned InDesign and Photoshop to tag in social media graphic projects.
  • Communicated quickly to ask for clarification and stayed up to date with the latest terms. Made communication quicker and more efficient.

Education

BBA - International Business

Cabrini University
Radnor, PA
05-2024

Skills

  • Content creation
  • Digital asset management
  • Market research
  • Ecommerce platforms
  • Project management
  • Cross-functional collaboration
  • Bilingual
  • Team leadership

Languages

Spanish
Full Professional

Certification

  • Completed the Emerging Leaders Certification with ALPFA and Truist Leadership Institute, gaining advanced leadership skills focused on professional development, strategic decision-making, and effective team collaboration. This program enhanced abilities in communication, problem-solving, and leadership presence, preparing for impactful roles in dynamic business environments.

Timeline

Product Content Specialist

American Bath Group
09.2024 - 06.2025

Instant Quote Web Intern

United States Liability Insurance
10.2022 - 05.2024

Marketing and Graphic Design Intern

American Reading Company
10.2021 - 05.2022

BBA - International Business

Cabrini University