Jose Del Rivero
9400 NW 2nd Avenue, Miami Shores,FL
Summary
Travel Industry Sales Director with over 20 years' experience in the hospitality industry and an extensive network of contacts in the luxury transient sales market.
Overview
22
22
years of professional experience
Work History
Director of Travel Industry Sales
Fontainebleau Miami Beach
Miami Beach, FL
02.2022 - Current
- Leads global travel industry sales strategies across luxury, leisure, wholesale, and consortia segments, driving sustained revenue growth and increased market share in key domestic and international markets.
- Cultivates and expands high-value relationships with top travel advisors, luxury consortia (e.g., Virtuoso, Signature, FROSCH), tour operators, and DMCs to maximize production and brand positioning.
- Negotiates and manages preferred partner agreements, initiatives, and promotional campaigns, ensuring alignment with revenue goals, rate integrity, and luxury brand standards.
- Leverages data to identify emerging trends, and optimize sales strategies in a dynamic post-pandemic travel environment.
- Collaborates cross-functionally with revenue management, marketing, and operations to align pricing, distribution, and guest experience strategies, enhancing both profitability and guest satisfaction.
- Represents the resort at major industry events, trade shows, and sales missions, strengthening brand visibility, generating new business opportunities, and reinforcing the property’s position as a premier luxury destination in Miami Beach.
Senior Leisure Sales Manager
Mondrian South Beach
Miami Beach, FL
08.2021 - 02.2022
- Managed transient business for the hotel in the following segments: Direct Leisure Sales, Luxury Retail, Consortia, FIT/Wholesale and Corporate/Business Travel.
- Key part of a team responsible for setting up transient sales infrastructure and systems in hotel with new ownership/management.
- Developed new accounts in the local market for specific segments (Cruising, Entertainment, Sports Management).
- Worked in tandem with Revenue Management on key OTA accounts.
- Traveled to attend trade shows and conferences, sales calls and events representing the hotel.
Senior Leisure Sales Manager
Fontainebleau Miami Beach
Miami Beach, FL
03.2021 - 08.2021
- Key part of a four member team that oversaw Leisure Sales for the hotel, managing contracted business and key accounts in Leisure, Corporate, Consortia, FIT/Wholesale, VIP, Sports Management, Entertainment, Government/Diplomatic segments, tracking their progress and performance.
- Responsible for overseeing territories of top revenue producing markets for resort: Northeast (New York, New Jersey, Long Island, New England, DC), Midwest (Chicago) West Coast (L.A.) as well as ancillary support of secondary markets (Canada, Latam, Europe).
- Handled small groups (up to 15 rooms) managing and coordinating progress from start to end, in all segments of Transient/Leisure Sales.
- Traveled within US and abroad to participate in trade shows, sales calls, call center trainings (AMEX, CWT) and networking events.
National Sales Manager
Fontainebleau Miami Beach
Miami Beach, FL
06.2014 - 03.2020
- Managed hotel portfolio of Northeast leisure sales clientele, leading with sales calls and establishing customer retention goals.
- Grew quarterly production in room nights and revenue while consistently acquiring new accounts.
- Generated reports on weekly, monthly and quarterly basis to monitor pace, booking trends, market conditions and competitive set production.
- Established vast network of contacts and close business connections with travel agents, advisors and consultants throughout the Northeast by carefully nurturing relationships through in-person contact and personalized account management.
Leisure Sales Manager
Fontainebleau Miami Beach
Miami Beach, FL
11.2008 - 06.2014
- Managed the Inside Sales operation for the resort with focus on retail and wholesale accounts, OTA assistance, corporate accounts and VIP account management.
- Handled all incoming transient RFPs on the retail and corporate side, working directly with Revenue Management on pricing and booking guidelines to maximize revenue and room night production.
- Managed all Leisure, Entertainment/Sports and Corporate small groups (up to 10 rooms).
- Traveled within the US to visit key accounts, travel agencies and travel management companies to solicit business and build customer relationships.
Executive Reservation Service Coordinator
The Ritz-Carlton, South Beach
Miami Beach, FL
11.2003 - 11.2008
- Managed the STARS Program for the hotel, establishing a strong relationship with key industry figures in the travel business ranging from travel agency owners to high-end luxury operators to international tour operators and high-profile VIP guests.
- Handled international wholesale and receptive FIT accounts.
- Extended full reservations support to clients (Marriott's PMS system, Marsha).
- Conducted Site Inspections for existing and prospective clients.
- Recipient of "Employee of The Quarter" in 2005.
- Named Outstanding "Guardian Angel" of the STARS Program in 2006 and 2007.
Education
Advertising Copywriting - Commercial And Advertising Art
Miami Ad School
Miami Beach, FL1997
Communications - Communications
Universidad Iberoamericana
Mexico City, Mexico1993
Skills
- Extensive experience in retail, wholesale and corporate travel business, FIT account management, BT accounts, luxury consortia programs, VIP clientele, sports & entertainment firms and new business development in domestic and international markets
- Relationship management with top-tier travel managers, tour operators, DMCs, and global distribution partners including strategic connections with over 2000 key travel advisors in Miami’s top feeder markets
- Experience with specialized hotel programs (American Express FHR/Centurion, Signature, Virtuoso, Ensemble, Serandipians)
- Experience in travel for sales calls, attendance in industry trade shows and call center training
- Excellent communication skills with a cross-cultural sales background
Timeline
Director of Travel Industry Sales
Fontainebleau Miami Beach
02.2022 - Current
Senior Leisure Sales Manager
Mondrian South Beach
08.2021 - 02.2022
Senior Leisure Sales Manager
Fontainebleau Miami Beach
03.2021 - 08.2021
National Sales Manager
Fontainebleau Miami Beach
06.2014 - 03.2020
Leisure Sales Manager
Fontainebleau Miami Beach
11.2008 - 06.2014
Executive Reservation Service Coordinator
The Ritz-Carlton, South Beach
11.2003 - 11.2008
Advertising Copywriting - Commercial And Advertising Art
Miami Ad School
Communications - Communications
Universidad Iberoamericana
TECHNICAL SKILLS
- PMS and reservations systems (Opera, Voice Agent, Marsha).
- RFP analysis, submission and processing programs (Lanyon/Cvent).
- Revenue management and competitive set analytics tools (IDeaS, Revintel, TravelClick/Hotelligence).
- Global Distribution Systems (GDS) including Sabre and Amadeus.
- Travel industry platforms and luxury consortia tools (Virtuoso, Signature, Internova, Ensemble).
- Corporate consortia tools, contract management, RFP response platforms, and rate loading systems.
LANGUAGES
- English
- Spanish