Joshua Bailey
Washington,MT
Summary
Experienced marketing professional with a proven track record of creating websites, managing paid advertising campaigns, and executing email marketing initiatives to drive revenue growth within budget constraints. Skilled at analyzing data, identifying effective strategies, and collaborating with team members to implement innovative ideas.
Overview
14
14
years of professional experience
Work History
Marketing Director
Ideaman Inc.
02.2024 - Current
- Built and launched the new ideaman-inc.com Site to improve customer experience and showcase our products.
- Ran email marketing, Google Ads, Amazon Ads, and Meta Ads to drive a 20% boost in sales year over year—all while keeping spend under control.
- Used Google Analytics daily to track results, tweak campaigns, and report progress to leadership.
- Worked closely with sales, design, and product teams to make sure marketing efforts supported overall goals.
- Built strong relationships with industry professionals and influencers.
- Developed comprehensive marketing plans in alignment with overall business goals and objectives.
- Created content and promotional materials to drive engagement and conversions.
- Optimized digital marketing efforts for increased online presence and customer engagement.
Production Artist
Marketing.com
09.2012 - 09.2023
- Partnered with clients on color choices and design fixes so every print job looked its best.
- Prepared files for digital and offset printing; caught and solved technical issues before they held up production.
- Helped the marketing team by creating on-brand collateral and making quick adjustments when needed.
- Enhanced production quality by streamlining workflows and implementing efficient processes.
- Displayed strong problem-solving skills in resolving technical issues that arose during the production process.
- Assisted in training new team members on company-specific processes and software tools, promoting a cohesive work environment.
- Upheld a high level of accuracy while working under tight deadlines, maintaining consistent quality control measures.
Art Department Director
The Magnet Group
09.2011 - 09.2022
- Managed in-house and overseas production artists, scheduling workloads and ensuring on-time delivery.
- Troubleshot production bottlenecks and introduced process tweaks that cut turnaround times by 15%.
- Collaborated with our Marketing Director on catalogs, ads, and new product artwork that spoke directly to our customers.
- Earlier Roles in Creative & Production
- Art Department Manager, Graphic Designer, Prepress/Media Artist; provided creative direction, client consulting, and hands-on artwork preparation across print and digital media.
- Increased department efficiency by streamlining processes and implementing new technologies.
- Improved customer satisfaction levels through the implementation of innovative service initiatives.
- Expanded operations take on work flows while increasing efficiency, employee satisfaction and profitability.
- Enhanced interdepartmental communication by establishing clear channels and promoting collaboration among teams.
- Implemented best practices in change management to effectively lead organizational transformations.
Education
Associate of Applied Science - Graphic Design
East Central College
Union, MO05.2008
Skills
- Web & Digital: Website design, email marketing, Google Ads, Amazon Ads, Meta Ads
- Analytics: Google Analytics, ROI tracking, A/B testing
- Creative Tools: Adobe Illustrator, Photoshop, InDesign; print prepress
- Collaboration: Cross-team coordination, client communication, vendor management
- Project planning
- Digital marketing
- Marketing campaign development
- Analytics and SEO
- Creative direction
- Advertising campaigns
Timeline
Marketing Director
Ideaman Inc.
02.2024 - Current
Production Artist
Marketing.com
09.2012 - 09.2023
Art Department Director
The Magnet Group
09.2011 - 09.2022
Associate of Applied Science - Graphic Design
East Central College
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