Joshua Hares
Peachtree City,GA
Summary
Visionary executive with proven leadership across diverse sectors. Achieved a 108% increase in membership revenue and generated $240 million in deal flow. Expert in aligning strategic initiatives with measurable outcomes while cultivating high-performance cultures.
Overview
33
33
years of professional experience
Work History
Executive Vice President
Better Business Bureau
Atlanta, GA
04.2024 - Current
- Senior executive leading the Atlanta BBB with full P&L responsibility, overseeing accredited business development, community relations, operations, and strategic growth initiatives across the greater Atlanta metropolitan region.
- Drove business retention, revenue growth, and stakeholder engagement for one of the largest BBB chapters in North America.
- Partnered with national BBB leadership to align local strategies with international mission priorities and brand standards.
- Functioned as primary external spokesperson and community advocate, promoting BBB mission with business, government, and media stakeholders.
Chief Revenue & Marketing Officer
Better Business Bureau
, Texas
06.2014 - 04.2024
- Collaborated with executive team to develop revenue and marketing strategy for international BBB network, directing initiatives in growth, retention, new business development, marketing communications, training, and strategic partnerships across federation.
- Revenue Growth: Engineered strategies that increased first-year new membership by 94% and grew first-year membership revenue by 108%; achieved 14.6% overall membership growth and an 84.8% retention rate over three years.
- Strategic Partnerships: Spearheaded the international partnership with Indeed following COVID-19, delivering immediate member value by facilitating employment reconnection at scale.
- Marketing Excellence: Restructured the marketing department, launched integrated advertising campaigns, and created signature events that culminated in winning the BBB Marshall A. Mott International Communications Award.
- Delivered national training programs for CEOs, sales leaders, and operational teams at international BBB conferences; founded Ignite, BBB's international revenue development conference; built and hosted monthly international best-practices podcast; developed curriculum for international LMS.
- Chaired International IT Customer Focus Task Force, guiding digital advertising strategy and providing design input for redesigned bbb.org platform.
Executive Vice President
Aaron-Bell International, Inc.
01.2013 - 01.2014
- Spearheaded middle-market investment bank focused on private-sector M&A, enhancing deal flow, client development, and affiliate expansion.
- Created an affiliate Managing Director program that generated approximately $240M in additional deal flow and ~$6M in incremental annual revenue.
- Developed a multi-channel marketing system targeting business owners nationwide, producing a 400% increase in annual deal flow.
- Conducted investment banking consultations on strategic mergers, acquisitions, recapitalization, reorganization, and business valuation, delivering insights for domestic and international clients.
President & Co-Founder
WebbStone, Inc.
01.2011 - 01.2013
- Co-founded and scaled a true-cloud SaaS CRM company from concept to global market presence, establishing distribution through a value-added reseller channel across Europe and Asia.
- Led executive functions - sales, marketing, training, strategic alliances, and product development - from launch through growth stage, driving overall company strategy.
- Presented at national conventions and trained industry partners on integrated systems and SaaS adoption, enhancing channel partner engagement.
- Developed business relationships and integrations with external vendors, expanding platform capabilities and enhancing service offerings.
CEO & Founder
Docucents, LLC
01.2007 - 01.2011
- Founded software reseller and document conversion firm serving government, healthcare, and nonprofit clients with technical hardware, software, and document management solutions, enhancing client operational capabilities.
- Built national outside sales force of 18 Regional Sales Managers, leading to consistent above-quota performance across all three target verticals.
- Designed targeted marketing campaigns that increased qualified traffic and drove consistent growth across each sector.
CEO & Founder
Integrated Business Solutions, Inc.
01.1999 - 01.2006
- Founded and grew management-consulting firm, delivering strategic and operational solutions for clients from startups to Fortune 1000 companies, and served as interim executive to ensure successful project implementation.
- Led client engagement planning and project management for diverse portfolio of strategic, operational, and technology-driven initiatives, ensuring alignment with client objectives.
- Built the firm's reputation by delivering measurable results, leading to sustained repeat engagements and referrals across industries.
Hospital Corpsman
United States Navy
01.1994 - 01.1999
- Demonstrated leadership skills during three decades of service in various roles.
- Administered medications and treatments according to established protocols.
- Conducted patient assessments and recorded vital signs accurately.
- Assisted in surgical procedures by preparing instruments and supplies.
Education
Master of Business Administration - General Management
Purdue University
08-2026
Bachelor of Science - Business Administration
Purdue University
Skills
- P&L leadership
- Revenue strategy
- New business development
- Partnerships and M&A
- CRM strategy
- SaaS and technology ventures
- Brand marketing
- Product development
- Operational excellence
- Executive leadership
- Change management
- Stakeholder management
Personal Information
Title: Chief Executive | Revenue & Growth Strategist | Transformational Leader
Timeline
Executive Vice President
Better Business Bureau
04.2024 - Current
Chief Revenue & Marketing Officer
Better Business Bureau
06.2014 - 04.2024
Executive Vice President
Aaron-Bell International, Inc.
01.2013 - 01.2014
President & Co-Founder
WebbStone, Inc.
01.2011 - 01.2013
CEO & Founder
Docucents, LLC
01.2007 - 01.2011
CEO & Founder
Integrated Business Solutions, Inc.
01.1999 - 01.2006
Hospital Corpsman
United States Navy
01.1994 - 01.1999
Master of Business Administration - General Management
Purdue University
Bachelor of Science - Business Administration
Purdue University