Developed and executed vertical-specific Go-To-Market strategies aligned with company goals.
Deliver compelling product demonstrations and tailored solution recommendations to close deals.
Expert in market expansion, lead generation, consultative sales, and cross-cultural negotiation.
Generate new business opportunities through proactive outreach efforts including cold calling, personalized email campaigns, lead sourcing, and networking.
Build and manage a robust sales pipeline leverage Salesforce CRM
Overview
18
18
years of professional experience
Work History
B2B Business Development Manager
ITP STRATEGIC
Plano, USA
01.2024 - 03.2025
Company Overview: Ishida Taiseisha Group
Secured $1.8 million in business contracts by working closely with cross-functional teams and collaborating with key C-Level executives.
Conducted in-depth client needs analyses and implemented the 'OLA' concept for Toyota Lexus International across LATAM distributors, enhancing customer experience and engagement.
Leading the planning and execution of e-learning projects, increasing distributor satisfaction by 20 percent and securing $120,000 in new project revenue.
Launched targeted campaigns based on market segmentation and distributor profiles, resulting in more effective outreach and service alignment.
Identified new revenue streams through market trend analysis and segmentation strategies, leading to an additional $40,000 in new service offerings.
Tracked key metrics in Excel such as, project conversion rates, and campaign performance to optimize strategy and execution.
Ishida Taiseisha Group
Business Account Executive
Charter Communications
Coppel, USA
10.2021 - 11.2023
Delivered top 5 quarterly sales performance by identifying and closing SMB deals within assigned territory.
Proactive prospecting and face to face negotiation, leading territory growth and revenue generation in the first quarter by 20%.
Used Salesforce CRM to manage pipeline, track follow-ups, and analyze sales activity and KPIs.
Applied consultative selling techniques to uncover client needs and recommend tailored communication solutions.
Engaged with decision-makers, maintained resilience in high-rejection environments, and consistently exceeded sales targets.
Financial Professional
RTB Advisors Financial Services
Beverly Hills, USA
03.2017 - 09.2021
Led outbound prospecting, cold-calling, and email campaigns to secure and qualify leads, achieving a 85% closing rate within the Spanish-Speaking community.
Utilized tech tools (LinkedIn Navigator/LinkedIn Helper), and CRM to optimize lead generation and enhance sales performance.
Proven track record of taking initiative to identify client challenges and deliver strategic, results-oriented solutions that drive measurable business growth.
Built partnerships with HR company services, resulting in $200K in annual revenue gains in the second year.
Facilitated client education through one-on-one meetings and webinars, promoting trust and long-term engagement.
Performed client needs assessment through the discovery process implementation.
Sales Director and Co-Founder
NF Medical
, LATAM
11.2006 - 12.2016
Company Overview: Healthcare Solutions
Scaled a custom orthopedic franchise model to 130 clinics across Mexico and Latin America, increasing market penetration and brand visibility.
Designed and executed strategic marketing campaigns targeting healthcare providers and patient segments, driving franchise adoption and increasing lead conversion rates.
Applied market segmentation strategies to tailor outreach and offerings to regional healthcare needs, resulting in successful expansion into Costa Rica, Paraguay, Guatemala, and Ecuador.
Led solution-oriented sales of medical devices and software, achieving 100 percent adoption by leveraging proprietary tech and diagnostics tools.
Built long-term strategic partnerships with key stakeholders, driving sustained revenue growth and franchise performance in emerging markets.
Product and software presentations.
Healthcare Solutions
Education
Business Analytics Certificate -
eCornell University
12.2024
Sales Growth Opportunities Certificate -
eCornell University
12.2024
Master of Business Administration -
Tecnológico de Monterrey
Jalisco, Mexico
Exchange MBA Program -
McGill University
Montreal, Canada
Skills
B2B sales
Territory growth
Strategic partnerships
Consultative selling
Customer experience
Market segmentation
Territory business plans
Account strategies
Lead pipelines
Marketing campaigns
Salesforce CRM
Microsoft Office Suite
Sales tracking
Reporting
Presentations
Quota attainment
Revenue growth
Enterprise sales
B2C sales
Account management
Territory management
Lead generation
Prospecting
C-Level negotiations
Strategic relationship management
Analyzing referral trends
Performance reviews
Growth opportunities
Market research
Sales strategies
Customer service
Cross-functional collaboration
Effective communication
Client engagement
Strategic planning
Decision-making
Product deployment
Business development and planning
Analytics
Stakeholder communication
Team collaboration
Business planning
Team building
Performance metrics
Business development
Languages
English
Spanish
Projects And Leadership
LATAM Sales Expansion - NF Medical: Led franchise model growth, closing high-value deals at international medical conferences.
Account Manager - B2B Business Development at ODP Buisness Solutions / Office Depot BusinessAccount Manager - B2B Business Development at ODP Buisness Solutions / Office Depot Business