Julie Kennedy
New York,NY
Summary
Dedicated marketing professional with a history of meeting company goals utilizing consistent and organized practices. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand.
Overview
6
6
years of professional experience
Work History
Assistant Content Manager
L'Oreal USA
09.2021 - Current
- Drove customer engagement by developing and executing compelling content strategy across digital channels, analyzing performance data to optimize content and tailor messaging for maximum impact.
- Spearheaded cross-functional collaboration initiatives between local and global marketing teams, ensuring seamless best-in-class execution of zone-specific strategies while consistently meeting project deadlines.
- Managed a team responsible for DTC content creation and execution, contributing to significant growth in website traffic, engagement, and conversions.
Digital Marketing Specialist
Northwell Health
06.2019 - 08.2021
- Enhanced user experience on the company website through strategic design updates and content improvements.
- Managed digital projects from initial concept through final implementation and live monitoring.
- Improved conversion rates by designing and executing A/B tests for landing pages and ad campaigns.
Marketing Intern
Northwell Health
06.2018 - 08.2018
- Collaborated closely with the project management and operations team to optimize workflows and task plans, streamlining content creation, campaign executions, and digital production processes.
- Coordinated with graphic designers to produce visually appealing advertising materials for print and digital media.
Education
Bachelor of Science - Marketing
University of Delaware
Newark06.2019
Skills
- Task Delegation
- Project Management
- Teamwork and Collaboration
- Problem Resolution
- Multitasking Abilities
- Excellent Communication
Timeline
Assistant Content Manager
L'Oreal USA
09.2021 - Current
Digital Marketing Specialist
Northwell Health
06.2019 - 08.2021
Marketing Intern
Northwell Health
06.2018 - 08.2018
Bachelor of Science - Marketing
University of Delaware
Similar Profiles
Lynette BrownLynette Brown
Material Movement Specialist II at L'Oreal USAMaterial Movement Specialist II at L'Oreal USA
Mary EylerMary Eyler
Salon Development Executive at L'Oreal USASalon Development Executive at L'Oreal USA
Kevin SymczakKevin Symczak
Senior Dossier Chemist at L'Oreal USASenior Dossier Chemist at L'Oreal USA