Summary
Overview
Work History
Education
Skills
Timeline
Generic

Kaitlin Thatcher

CEO
Minneapolis,MN

Summary

Dynamic leader with a proven track record at Thatcher Pools & Spas, scaling revenues up to $12M through strategic vision and financial planning. Excelled in fostering team development and leveraging data analysis for growth. Skilled in Salesforce and demonstrating dedication, I drive results and innovation, ensuring alignment with organizational goals and market trends.

Overview

11
11
years of professional experience

Work History

CEO

Thatcher Pools & Spas
Rochester, MN
01.2018 - Current
  • Scaled annual revenues from $4.5M to $12M in six years through innovative business strategies.
  • Created mentorship initiatives to support career growth and retention.
  • Teamed up with senior management to synchronize team objectives with organizational goals, energizing business growth efforts.
  • Built and sustained supplier relationships, negotiated contracts, resolved disputes, and managed performance for efficient supply chain management.
  • Introduced inventory control measures to reduce carrying costs.
  • Directed subcontracted firms to enhance web traffic, conversion rates, SEO/SEM, and campaign success.
  • Evaluated financial data to inform strategic decisions and planning.
  • Utilized financial metrics to identify improvement opportunities.
  • Analyzed sales data, KPIs, and market trends to evaluate product performance and identify growth opportunities.

Sales Manager

Thatcher Pools & Spas
Rochester, MN
08.2013 - 12.2017
  • Led and motivated a diverse team, fostering a collaborative environment to achieve organizational goals and enhance employee engagement.
  • Skilled in sales forecasting, trend analysis, and performance reviews to inform merchandising strategies and drive sales growth.
  • Applied cost-based pricing by calculating production costs, overhead, and margins to set profitable, competitive prices.
  • Developed comprehensive yearly marketing plans to align with business goals and drive brand growth.
  • Maintained consistent brand messaging across various platforms to enhance consumer communication.
  • Developed pricing strategies and campaigns, analyzing trends and competitor data to drive sales and maximize profitability.

Education

Bachelor of Science - Business & Marketing

University of Minnesota
Minneapolis, MN
05-2013

Skills

  • Adaptable
  • Dedication
  • Strategic vision
  • Financial planning
  • Data analysis
  • Process improvements
  • Strong organizational skills
  • Project management
  • Creativity
  • Salesforce
  • Hubspot
  • Canva
  • Quickbooks
  • POS System
  • Chatbot Software
  • Advanced Excel

Timeline

CEO

Thatcher Pools & Spas
01.2018 - Current

Sales Manager

Thatcher Pools & Spas
08.2013 - 12.2017

Bachelor of Science - Business & Marketing

University of Minnesota

Similar Profiles

  • Mayra Yesenia Avila

    Mayra Yesenia AvilaMayra Yesenia Avila

    Office Administrative Assistant/Permit Specialist at Dream Splash Pools and Spas/Premier Pools and SpasOffice Administrative Assistant/Permit Specialist at Dream Splash Pools and Spas/Premier Pools and Spas

  • Matty Miller

    Matty MillerMatty Miller

    Commercial Pool Technician/Management at Ritchie Pools & SpasCommercial Pool Technician/Management at Ritchie Pools & Spas

  • Alexandra Berry

    Alexandra BerryAlexandra Berry

    Service Coordinator at Presidential Pools, Spas & PatioService Coordinator at Presidential Pools, Spas & Patio

  • Nina Pierce

    Nina PierceNina Pierce

    Security Guard at Minnesota Vikings SecuritySecurity Guard at Minnesota Vikings Security

  • Mark Nelson

    Mark NelsonMark Nelson

    Volunteer at Bond BetweenVolunteer at Bond Between

CREATE PROFILE
Kaitlin ThatcherCEO