Kandace Cole
DENTON,TX
Summary
Dynamic marketing professional with proven leadership and strong verbal communication skills, excelling at UNT Athletics by enhancing fan engagement and streamlining event operations. Expert in Google and Microsoft tools, adept at managing large groups and public speaking, significantly improved event attendance through innovative marketing strategies.
Overview
4
4
years of professional experience
1
1
Certification
Work History
Marketing and Promotions Assistant
UNT Athletics
Denton, TX
12.2023 - Current
- Assist in developing marketing initiatives to increase attendance and enhance the fan experience for UNT football tailgates, women's basketball, and track and field.
- Execute and assist in all sponsored and non-sponsored promotions, including on-court contests and giveaways for women's basketball.
- Aid in game day setup and breakdown for all assigned sports.
- Coordinated and executed the incoming freshman orientations in the DATCU Stadium Hub Club, and delivered information on fall sports to parents.
- Support the marketing department in daily administrative tasks.
- Distribute marketing material to the community and fans about current and upcoming promotions, and events.
- Campaign to students, university staff, and the community to increase event attendance.
- Coordinated game day music, and managed PA for track and field events.
- Manage a group of 3+ interns at women's basketball games that also aid in game day preparation and break down.
Bay Host
TopGolf
Allen, TX
03.2021 - 08.2024
- Executed corporate luncheons, dinners, conferences, and special events.
- Managed a staff of 12 or more servers, and led by delegating tasks and ensuring timely completion.
- Fostered open and effective communication with parents regarding their children's development and daily activities for Kids' Summer Academy.
- Trained newly hired servers in key positions, and how to display the company culture on shift.
- Displayed enthusiasm and knowledge about restaurant's menu and products.
- Communicated with hosts and kitchen staff to prepare and serve customers.
Education
BBA - Marketing
University of North Texas
Denton, TX05-2025
Skills
Strong verbal communication
Leadership
Google and Microsoft efficient
Strong in public speaking
Game day operations and event management
Fan engagement strategies
Additional Relevant Experience
2025 Goodyear Cotton Bowl Classic, Media Operations
- Assisted with in-game sideline control and supported post-game interviews by recording and afterwards transcribing player quotes.
2024 Big 12 Football Championship Title Game, Media Operations
- Worked alongside the Cotton Bowl Media Operations team with sideline control and post-interview microphone assistance.
Certification
- Microsoft Office Specialist: Excel Associate (Office 2019)
Timeline
Marketing and Promotions Assistant
UNT Athletics
12.2023 - Current
Bay Host
TopGolf
03.2021 - 08.2024
- Microsoft Office Specialist: Excel Associate (Office 2019)
BBA - Marketing
University of North Texas
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