Kathleen Fisher
Dunedin,FL
Summary
Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy.
Overview
15
15
years of professional experience
Work History
Marketing Manager
Lewis & Clark, Inc.
10.2014 - Current
- Increased brand awareness by developing and implementing strategic marketing campaigns.
- Boosted sales performance through the creation of engaging promotional materials and targeted advertising strategies.
- Managed social media accounts for optimal audience engagement and increased online presence.
- Analyzed market trends to identify new opportunities, adjusting marketing plans accordingly for maximum effectiveness.
- Streamlined processes within the marketing department for more efficient project management and resource allocation.
- Researched developing trends to stay updated with new ideas and marketing practices.
Solution Provider
Lewis & Clark, Inc.
10.2014 - 01.2017
- Increased sales revenue by building strong rapport with customers and recommending appropriate products based on their needs.
- Developed new client relationships by actively engaging with potential customers and highlighting the benefits of our product offerings.
- Collaborated with team members to improve overall store performance, sharing best practices, and offering support as needed.
- Assisted in training new staff members on company policies, product information, and sales techniques for a seamless onboarding experience.
- Utilized cross-selling techniques to introduce customers to complementary products, increasing average transaction size.
- Conducted regular competitor analysis to stay informed about market trends, adjusting pricing strategies accordingly for optimal results.
- Participated in team meetings and training sessions regularly for continuous professional development within the retail industry.
- Maximized profitability with strategic upselling techniques during one-on-one interactions with clients at the point of purchase.
- Assisted in the development and implementation of marketing initiatives.
- Generated new sales leads to achieve and exceed monthly sales goals.
Sourcing Specialist
Lewis & Clark, Inc.
10.2014 - 10.2016
- Developed comprehensive sourcing strategies for specific categories, resulting in more efficient procurement processes.
- Managed a portfolio of suppliers, ensuring compliance with contractual terms and conditions, as well as quality standards.
- Negotiated favorable contract terms with suppliers, securing advantageous pricing and payment structures for the organization.
- Conducted market research to identify new suppliers and evaluate their capabilities, leading to better-informed decision-making in procurement activities.
- Maintained up-to-date knowledge of industry trends and best practices in sourcing, enabling continuous improvement within the procurement function.
- Researched new vendors and partners to obtain most cost-effective pricing for goods.
- Maintained effective and lasting vendor relationships through dynamic communication, collaboration, and intelligent questioning skills.
- Sourced and qualified bidders, obtained favorable pricing and finalized contracts.
- Maintained documentation for all purchases.
- Searched for hard-to-find items and found high-quality, reliable vendors.
- Developed sourcing strategies to improve procurement processes, supplier relationships and capability development to optimize supply chain.
- Supported gross profit goals by negotiating and controlling costs, lead times, freight terms and purchase quantity requirements.
- Negotiate contracts with vendors, securing best prices and terms for materials, equipment and services.
Financial Advisor
Baycare Health Systems, Morton Plant Hospital
02.2009 - 07.2012
- Ensured compliance with industry regulations and company policies while serving patients.
- Provided comprehensive insurance information services, ensuring patient understood financial responsibilities
- Monitored patients economic conditions regularly, offering financial assistance as necessary for optimal results for both company and patient.
- Maintained open lines of communication with patients, providing updates and addressing concerns promptly to ensure their peace of mind in a hospital setting.
- Recommended specific arrangements to help patients meet financial responsibilities.
Education
Associate of Arts -
St. Petersburg College
Clearwater, FLHigh School Diploma -
Dunedin Sr Highschool
Dunedin, FLSkills
- Digital Marketing
- Social Media Marketing
- Data Analytics
- Social Media Platforms
- Marketing Campaigns
- SEO Optimization
- Strategic Planning
- Campaign Management
- Business Development
- Customer Relationship Management (CRM)
- Marketing Campaign Development
Timeline
Marketing Manager
Lewis & Clark, Inc.
10.2014 - Current
Solution Provider
Lewis & Clark, Inc.
10.2014 - 01.2017
Sourcing Specialist
Lewis & Clark, Inc.
10.2014 - 10.2016
Financial Advisor
Baycare Health Systems, Morton Plant Hospital
02.2009 - 07.2012
Associate of Arts -
St. Petersburg College
High School Diploma -
Dunedin Sr Highschool