HubSpot
Kathleen Hermann
Marketing Consultant
Bradenton,FL
Summary
Dynamic Marketing Consultant with Superb media, marketing technology and communications skills leading to impressive results. Highly talented in identifying key demographics through excellent research and analytical skills. History of fostering and maintaining business relationships and brand loyalty.
Overview
10
10
years of professional experience
5
5
years of post-secondary education
Work History
Marketing Consultant
Howard Howard And Hodges
Sarasota, FL
09.2021 - Current
- Developed technical and non-technical marketing presentations, public relations campaigns, articles and blog posts
- Collaborated with sales team to increase brand awareness and enhance business development by building and maintaining relationships with key accounts.
- Planned and executed events and marketing programs, producing 90% of goal of qualified leads.
- Evaluated CRM's to implement HubSpot to improve Sales and Marketing
Client Service Specialist
SmartPro Financial
Sarasota, FL
02.2021 - 08.2021
- Provided knowledgeable service and support for all customer needs.
- Planned nationwide company event(s) and conferences
- Managed and maintained calendar(s), including scheduling travel
- Maintained CRM system and database for clients and vendors
- Integral part of SmartPro Trade Desk – placed and monitored trades for 60+ advisors daily
Donor Group Representative
Suncoast Blood Centers
Bradenton, FL
02.2017 - 10.2020
- Developed annual recruitment plan for meeting assigned collection goals.
- Managed $15m-$20m organizational opportunity pipeline for a not-for-profit, independent community blood bank.
- Directed, trained and motivated volunteer blood drive coordinators and committee members.
- Scheduled blood drives within center-established guidelines to achieve monthly and annual goals.
- Maintained ongoing public and media relations program in assigned territory.
- Developed Concierge Blood Donor Program.
Global Training Marketing and Events Coordinator
Panduit
Tinley Park, IL
08.2015 - 06.2016
- Handled logistics for on and off-site training activities and events including instructors, venues and equipment for 350+ scheduled trainings globally.
- Coordinated ongoing technical training and personal development classes for staff members.
- Communicated all learning and performance objectives, schedules and training assessments to upper management.
- Developed departmental systems and procedures to better align workflow processes.
- Analyzed Events P&L to stay within budget and on-time.
- Managed a staff of 20+ associates globally.
Inside Sales and Marketing Representative
Panduit
Tinley Park, IL
08.2014 - 08.2015
- Goal oriented – Achieved 98% of 2014 assigned sales goal ($5.7m)
- Collaborated with vendor representatives and company customers to set up optimal delivery schedules.
- Developed strategic relationships with existing customers by learning preferences and managing regular communications.
- Exceeded targeted sales goals through continuous pursuit of new sales opportunities and expert closing of customer deals.
- Wrote sales contracts for orders obtained and submitted orders for processing.
- Reported key metrics to management that indicated trends, market demand and appropriate price/volume mix
- Lead the interviewing process for the Inside Sales Team. Worked with headhunters to staff subject matter experts
- Trained and managed EDI Sales Team of 10+ representatives
Marketing Event Consultant
Bob Rogers Travel
Naperville, IL
08.2013 - 08.2014
- Maintained highest rating (98%) of client satisfaction among peers
- Promoted high level of customer satisfaction using strong relationship-building skills, consistent follow-up and prompt issue resolution.
- Contacted customers to follow up on purchases and suggest additional purchase options.
- Proactively managed client correspondence and recorded tracking and communications.
- Built professional sales presentations to promote services to groups of potential customers.
Senior Executive Administrative Assistant
Ameriprise Financial
Frankfort, IL
08.2011 - 08.2013
- Maintained client sensitive data for 300+ clients.
- Assisted clients with 401k Rollovers.
- Produced accurate office files, updated spreadsheets and crafted presentations to support executives and boost team productivity.
- Prepared documents, reports and presentations for client meetings.
- Screened calls and emails and initiated actions to respond or direct messages for managers.
Education
Master of Science -
Western Illinois University
Macomb, IL 01.2010 - 05.2011
Bachelor of Science -
Eastern Illinois University
Charleston, IL 08.2005 - 08.2009
Skills
HubSpot competency
Sales Reporting
Strategic planning
Branding
Communications management
Employee training
Database Management
Analytics and SEO
Software
Microsoft Office
GSuite
DocuSign
SafeSend
Interests
Swimming
Sailing
Snorkeling
Watching Sports
Animals
Timeline
Marketing Consultant
Howard Howard And Hodges
09.2021 - Current
Client Service Specialist
SmartPro Financial
02.2021 - 08.2021
Donor Group Representative
Suncoast Blood Centers
02.2017 - 10.2020
Global Training Marketing and Events Coordinator
Panduit
08.2015 - 06.2016
Inside Sales and Marketing Representative
Panduit
08.2014 - 08.2015
Marketing Event Consultant
Bob Rogers Travel
08.2013 - 08.2014
Senior Executive Administrative Assistant
Ameriprise Financial
08.2011 - 08.2013
Master of Science -
Western Illinois University
01.2010 - 05.2011
Bachelor of Science -
Eastern Illinois University
08.2005 - 08.2009