Kathryn Shea
Raleigh,NC
Summary
Motivated and creative marketing student with hands-on experience in hospitality, sales, and brand content creation. Proven ability to deliver exceptional customer service in upscale environments and develop engaging digital content across Instagram, TikTok, and Facebook using Canva. Skilled in competitive research, data analysis, and campaign execution through internships and retail roles. Passionate about combining hospitality and marketing to create meaningful customer experiences and drive brand growth.
Overview
3
3
years of professional experience
Work History
Sales Associate
Serendipity
Greenville, NC
08.2024 - 01.2025
- Determined competitive pricing for luxury consignment items based on market value, brand desirability, and condition
- Created digital content using Canva for Instagram Reels, TikToks, and Facebook to promote featured items and store events.
- Managed the POS system to process transactions, track inventory, and analyze sales trends for efficiency
- Advised customers with personalized styling recommendations and product insights, fostering brand loyalty and driving high-ticket sales
Marketing/Sales Revenue Intern
Concord Hospitality Enterprises
Raleigh, NC
05.2024 - 08.2024
- Assisted in creating hotel marketing content using Canva for digital campaigns, social media platforms, and internal presentations.
- Created and scheduled social media content for Instagram, LinkedIn, and Facebook for multiple hotel properties, helping to boost visibility and customer engagement
- Generated data-driven reports and presentations using Excel to equip the sales team with insights that improve client engagement
- Optimized pricing strategies by analyzing daily sales data, leading to higher profit margins
Server
Hope Valley Country Club
04.2022 - 07.2023
- Delivered high-end dining service to club members and guests in a fast-paced, upscale environment.
- Maintained detailed knowledge of seasonal menus, wine pairings, and daily specials to provide informed recommendations.
- Ensured all dining areas were clean, organized, and set to club standards before and after service.
- Collaborated with kitchen and bar staff to ensure timely and accurate food and beverage delivery.
Education
Bachelor of Science - Business Administration, Marketing
East Carolina University College of Business
Greenville, NC05.2026
Skills
- Social media marketing
- Market analysis
- Content creation
- Customer service
- Data analysis
- Brand strategy
Activities
- Member of Delta Omicron Chapter of Alpha Delta Pi at ECU, 08/22, Present, Greenville, NC
- MSS Voting Committee Alpha Delta Pi at ECU, 08/24, Present, Greenville, NC
- Volunteer at Ronald McDonald House, 08/22, Present, Greenville, NC
Timeline
Sales Associate
Serendipity
08.2024 - 01.2025
Marketing/Sales Revenue Intern
Concord Hospitality Enterprises
05.2024 - 08.2024
Server
Hope Valley Country Club
04.2022 - 07.2023
Bachelor of Science - Business Administration, Marketing
East Carolina University College of Business
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