Summary
Overview
Work History
Education
Skills
Timeline
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Katrina Powell

Austin,TX

Summary

  • Global TA strategic-thinking Leader with a track record in building high-performing diverse teams & experience in turning low-performing organizations into top revenue producers.
  • Experienced in steering hyper-growth software companies through transformative talent strategies aligned with global business objectives.
  • Talent Development - Actively engaged in talent development, creating programs from scratch to drive continuous growth beyond TA.
  • Lead with a data-driven approach, delivering results by aligning talent strategies with business objectives.
  • Customer-focused mindset, always aligning talent programs with customers, overall business success, and people.

Overview

14
14
years of professional experience

Work History

Director, GTM Talent Acquisition and Strategy

HubSpot
08.2021 - Current
  • Lead development and execution of talent strategies that are in line with global business needs
  • Oversee hiring and talent strategies for HubSpot's hyper-growth North America, LATAM, and Canada GTM teams
  • Enhanced hiring speed and efficiency, exceeding headcount targets to support revenue growth.
  • Built and managed a team of up to 60, crafting hiring strategies across multiple units in alignment with Quarterly Business Plans
  • Streamlined recruiting and other people processes, increasing efficiency and productivity
  • Formed strategic partnerships with Internal Stakeholders (HRBP's, Talent Development, Finance, Workforce Planning, and Business operations executives) to drive positive business outcomes.
  • Oversaw TA operations and provided corrective feedback to achieve daily and long-term goals.
  • Assisted with GTM Talent strategies to help meet revenue goals.
  • Built and distributed reports to assist executives with critical business decisions.

Global Talent Development Projects:

  • Developed and executed global TA Org-wide strategy for talent development.
  • Successfully implemented Global TA OGPs (OKR Process) - Objectives, Goals, and Plays, including drafting the annual strategic plan, and managing enablement and communications for the entire TA org.
  • Established Global TA performance goals and KPI's for uniform performance tracking and modeled high-performance culture.
  • Led the launch of Global Recruiting Job Models and Competency Frameworks, aligning with HubSpot's Strategic Goals that reshaped the TA org structure and operations.

GTM Talent Acquisition Leader

AWS
01.2020 - 09.2021
  • Oversaw GTM Talent Strategies and Hiring for the the AWS Worldwide Specialist GTM Organization (WWSO)
  • Led a team that built Sourcing Strategies for Business Development, Specialist Sales, and Technical Solutions Architecture.
  • Implemented a DI&B Talent strategy in close partnership with HR

Global Recruiting Manager, GTM Specialist Tech

VMware
10.2019 - 01.2020
  • Spearheaded recruitment efforts for various technologies within the Go To Market (GTM) division, overseeing talent acquisition for multiple technology areas, including CloudHealth, VMware Cloud on AWS, SDDC, Carbon Black, and EUC, amid significant mergers and acquisitions.
  • Developed and implemented recruiting strategies to attract and retain top talent.
  • Proactively measured and reported on recruitment metrics to track successes, forecast failures, and identify areas for improvement.
  • Led TA specific integration processes for M&A's.

Manager, Global Recruiting (Cloud)

VMware
11.2016 - 10.2019
  • Based in Austin, Texas, drove global talent acquisition for top talent in support of cloud initiatives.
  • Oversaw recruitment for GTM, Professional Services, and Pre-Sales units, including VMware Cloud on AWS and CloudHealth.
  • Led strategies to fill 1000+ job requisitions annually.
  • Took the lead in a strategic skills-based hiring project focused on Kubernetes for VMW Professional Services, while assisting in M&A talent integration processes.

TA and L&D Projects:

  • Implemented the Global TA Career Roadmap and Development Program
  • Built TA development initiatives that aligned with organizational values and priorities
  • Optimized TA performance through effective execution of initiatives
    Contributed to People Manager Training Development projects during L&D rotation

Snr Talent Acquisition Business Partner, TA Lead

VMware
07.2015 - 11.2016
  • Managed Talent Acquisition and hiring processes as TA Lead
  • Built cross-departmental partnerships to meet or exceed annual headcount plans
  • Executed TA development initiatives aligned with organizational values and priorities
  • Conducted training for new team members
  • Created and implemented talent acquisition and job placement strategies to attract diverse candidates.

Staffing Business Partner

VMware
11.2012 - 07.2015
  • Supported Technical Pre-sales Systems Engineering, Solution Architecture, and Sales functions in the EMEA region.
  • Collaborated with business unit leaders
  • Developed recruitment programs
  • Managed high-priority staffing projects across locations
  • Coordinated with hiring managers
  • Built targeted pipelines

Recruiter

CDR
04.2011 - 11.2012

Technical Recruitment Consultant

Berkley Group
07.2010 - 04.2011

HR Intern

Qumas
01.2010 - 07.2010
  • Developed and maintained employee records, ensuring accuracy and confidentiality of data.

Intern

The Adecco Group
06.2009 - 11.2009

Education

Certificatation In Situational Leadership & Emotional Intelligence -

The Center For Leadership Studies

Diploma - Development Practice

University College Cork

PMI In Project Management - undefined

University College Cork

Licenses & Certifications In VMware Sales Professional - VSP - undefined

Munster Technological University

Diploma - Marketing, Advertising

College Of Commerce

HDip - Business Administration

College Of Commerce

Skills

  • Talent Strategy Building (Hyper Growth Software Companies)
  • Global Talent Acquisition Leadership
  • Talent Development & L&D programs
  • Workforce Planning and Capacity Planning
  • Organizational Strategy
  • Operational Excellence & Process Improvement
  • Managing Large Scale Projects
  • Change Management Leadership
  • High Performance and Talent Calibration
  • PMI and Program Management

Timeline

Director, GTM Talent Acquisition and Strategy

HubSpot
08.2021 - Current

GTM Talent Acquisition Leader

AWS
01.2020 - 09.2021

Global Recruiting Manager, GTM Specialist Tech

VMware
10.2019 - 01.2020

Manager, Global Recruiting (Cloud)

VMware
11.2016 - 10.2019

Snr Talent Acquisition Business Partner, TA Lead

VMware
07.2015 - 11.2016

Staffing Business Partner

VMware
11.2012 - 07.2015

Recruiter

CDR
04.2011 - 11.2012

Technical Recruitment Consultant

Berkley Group
07.2010 - 04.2011

HR Intern

Qumas
01.2010 - 07.2010

Intern

The Adecco Group
06.2009 - 11.2009

Certificatation In Situational Leadership & Emotional Intelligence -

The Center For Leadership Studies

Diploma - Development Practice

University College Cork

PMI In Project Management - undefined

University College Cork

Licenses & Certifications In VMware Sales Professional - VSP - undefined

Munster Technological University

Diploma - Marketing, Advertising

College Of Commerce

HDip - Business Administration

College Of Commerce
Katrina Powell