Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
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Kayla Folse

St. Petersburg,FL

Summary

Personable business advisor with a demonstrated history of successfully bringing small business owners into the digital age. A former collegiate athlete who thrives in fast paced, dynamic environments and avoids stagnation and plateaus. A fast learner with desires to iterate and self-improve every day. A professional, extraverted personality that values the authentic connections and relationships at the foundation of any successful business. A direct, honest, and integrity based demeanor with a people-pleasing mentality that aligns well with sales. Hard-working, goal driven young professional who has supported herself through adolescence and has a clear vision for her future.

Overview

4
4
years of professional experience

Work History

Small Business Advisor

Thryv
St. Petersburg, FL
01.2022 - Current

As a Business Advisor, I meet with business owners via zoom to provide the best practices they must adopt in order to grow and manage their business online. My role is to also coordinate post sale processes.

Special Projects Sales Associate

Thryv
St. Petersburg, FL
08.2021 - Current

I work as a Special Projects Sales Associate. Externally, I am client facing via Zoom to advise small business owners how to grow and manage their business online in the most cost efficient way. My responsibilities are to build and maintain relationships with each client, diagnose the problem/find gaps to fill, then to train and onboard the client with custom solutions that will fit their business seamlessly. Internally, I take on new special projects that relate to sales strategy. This includes some experience in sales enablement, tech support, customer success, and in/outbound sales. Skills required; time-management, persistence, patience, as well as, flexibility to learn, adapt, and execute as quickly as possible for the best results.

Business Development Representative

Accent Technologies
Melbourne, FL
05.2020 - 10.2020
  • In my role as BDR, I am tasked with outreach to prospects and setting meetings for an AI driven sales/revenue enablement company
  • Role responsibilities
  • Execute creative and informed outreach campaigns to prospects
  • Target and set meetings with VP and Director level marketing and sales professionals with the budget, resources, and authority to initiate and implement Accent-like solutions within the org
  • Build relationships with prospects so that the first impression of the company is favorable
  • Hand off well executed qualification questions and answers when passing lead to sales

Marketing Intern

Accent Technologies
Melbourne, FL
06.2019 - 05.2020
  • In my role, I gained invaluable experience in the B2B sales world
  • One of my primary takeaways was that people buy from people
  • If you can be personal and genuinely keep the buyer's best interest in mind, you are bound to earn their trust and ultimately their business
  • Role responsibilities:
  • SEO Website Management - I optimized the Accent Technologies site for organic traffic by writing meta-descriptions and alt-text tags for over 2,000 pages and posts
  • Competitive Research - to arm the sales team with intelligence on alternative solutions
  • Social Media Management - I created and scheduled social posts to promote Accent's ongoing campaigns and key messaging
  • Event Logistics - I researched, planned and proposed a budget to C-level leadership
  • Other miscellaneous administrative tasks including RFP reviews, copy editing and content management, Close-Lost Analysis execution.

Sales Receptionist

Factor X Fitness
Thomasville, GA
01.2018 - 05.2019
  • In my role as a receptionist, I learned how to manage many different customer personalities in the fitness industry
  • I also learned best practices for membership growth such as trends in customer behavior and peak days for signing new business
  • Responsibilities and accomplishments:
  • Signed 285 new members within 300 days (95% successful)
  • Conducted customer support and account management services
  • Managed reception phone and desk duties
  • Tended to facility and amenity cleanliness (tanning beds, equipment, laundry, cooler inventory etc.)

U6 Boys, Head Soccer Coach

TASA
Thomasville, GA
01.2017 - 05.2017
  • In my role, I was responsible for coaching and mentoring a U8 girls' and a U8 boys' soccer team
  • I found it rewarding to share my knowledge and expertise and watch the team (and individuals) flourish
  • Responsibilities and accomplishments:
  • Lead two teams through a spring season undefeated
  • Facilitated 2 practices per week for each team
  • Coached multiple games every weekend for the 4-month season
  • Trained team in speed improvement, proper stretching, sportsmanship and all things tactical and technical regarding the game of soccer
  • Created drill plans and conditioning schedules
  • Lead, motivated and managed a group of energetic and unpredictable individuals
  • Server

Multipurpose Server

Papa's Pizza Place
Pensacola Beach, FL
04.2016 - 07.2016
  • In my job, I learned to multitask and thrive in a fast-paced, high- stress environment
  • However, the most valuable lesson I learned is how to read a room and adapt to the vibe of my audience in order to deliver the experience they were looking for
  • Role and Responsibilities:
  • Waited 20 tables in addition to operating the register / service counter
  • Assisted in food prep and quality assurance
  • Tended to restaurant's cleanliness and all opening and closing tasks (mopping, dish washing, soda machine daily maintenance, umbrella set up and breakdown, etc.)

Head Hostess

Red Fish Blue Fish Pensacola Beach
Pensacola Beach, FL
04.2015 - 07.2015
  • In my role, I quickly rose to a leadership position managing the hostess team on duty
  • As the first impression for the customer, I learned how to stay positive and cheery even in the most stressful situations in order to deliver the best experience for the customer
  • Role and Responsibilities:
  • Lead and trained a team of 8 hostesses
  • Directed a team of 2-3 hostesses through an 8-hour shift
  • Managed seating chart and customer distribution (or waitress workload)
  • Creatively catered to special customer requests
  • Assisted with bussing and housekeeping
  • Respectfully received and responded to customer feedback

Education

Bachelor of Arts - Marketing

Thomas University
Thomasville, GA
05.2021

High School Diploma -

Navarre High School
Navarre, FL
05.2016

Skills

  • Product knowledge
  • Product and service sales
  • Problem-Solving
  • Cultural Awareness
  • Attention to Detail
  • Training and Development
  • Planning and Coordination
  • Decision Making
  • Continuous professional improvement
  • Business-to-customer expertise
  • Account development

Accomplishments

I have received seven MVP medals throughout my soccer career for varying positions. I attribute my success to my desire to serve and my willingness to accept any challenge that greets me. In my 15 years as an athlete I have learned that self-discipline, an openness to feedback and a willingness to learn are the secrets to success as an individual or a member of any team. The hunger I have to be the best directly reflects my work ethic in and out of the office.

Timeline

Small Business Advisor

Thryv
01.2022 - Current

Special Projects Sales Associate

Thryv
08.2021 - Current

Business Development Representative

Accent Technologies
05.2020 - 10.2020

Marketing Intern

Accent Technologies
06.2019 - 05.2020

Sales Receptionist

Factor X Fitness
01.2018 - 05.2019

U6 Boys, Head Soccer Coach

TASA
01.2017 - 05.2017

Multipurpose Server

Papa's Pizza Place
04.2016 - 07.2016

Head Hostess

Red Fish Blue Fish Pensacola Beach
04.2015 - 07.2015

Bachelor of Arts - Marketing

Thomas University

High School Diploma -

Navarre High School
Kayla Folse