Kayla Horn
Denver,CO
Summary
Dynamic Senior Account Manager offering expertise in building partnerships, retaining key accounts and enhancing performance across channels. Collaborative and strategic team leader with robust background in customer relationship management.
Overview
5
5
years of professional experience
1
1
Certification
Work History
Senior Account Manager
Rakuten Advertising
11.2021 - Current
- Manage a diverse portfolio of accounts, ensuring timely communication and effective problem resolution.
- Develop customized account plans for clients to help them achieve their business goals.
- Provide comprehensive reporting on account performance, enabling myself to make data-driven decisions about future investments.
- Monitor industry trends to provide informed recommendations on new products or services that could benet clients'' businesses.
- Develop, maintain & extend strong client relationships at all levels of the organization.
- Own revenue forecasting process for portfolio of clients
- Conduct regular account reviews to identify areas for improvement and ensure continued success.
- Streamline internal processes for better efficiency in account management tasks.
- Maintain high client retention rate by providing exceptional customer service and anticipating client needs.
Affiliate Marketing Manager
Running Speciality Group
02.2020 - 11.2021
- Developed successful partnerships with key affiliates, resulting in increased brand exposure and sales.
- Boosted affiliate revenue by implementing strategic marketing campaigns and optimizing performance metrics.
- Managed affiliate program budgets effectively, ensuring positive return on investment.
- Improved overall campaign effectiveness by continuously monitoring KPIs and adjusting strategies accordingly.
- Collaborated cross-functionally to create cohesive marketing initiatives that aligned with organizational goals.
- Analyzed competitor strategies to stay ahead of industry trends and maintain a competitive edge within the marketplace.
Education
Marketing
University of Wisconsin - Eau Claire
Eau Claire, WI05-2019
Skills
- Relationship Building and Management
- Detail-Oriented
- Strategic Marketing
- Team Collaboration
- Microsoft Suite
- Data Driven Decision Making
Certification
- Salesforce
- Google Analytics
Timeline
Senior Account Manager
Rakuten Advertising
11.2021 - Current
Affiliate Marketing Manager
Running Speciality Group
02.2020 - 11.2021
- Salesforce
- Google Analytics
Marketing
University of Wisconsin - Eau Claire
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