Summary
Overview
Work History
Education
Skills
Certification
Websites
Timeline
Generic

KAYLA MACAIONE

Chicago,IL

Summary

Product Manager with 5+ years of experience driving modern API-enabled products, leading cross-functional teams, and delivering scalable solutions across data, activation, and client delivery pipelines.

Overview

9
9
years of professional experience
1
1
Certification

Work History

Product Manager

NielsenIQ
01.2026 - Current
  • Lead product strategy and execution for a high-visibility solution generating $XXM annually.
  • Own full lifecycle delivery: requirements, API design, prioritization, and release planning.
  • Align product roadmap with commercial objectives and SVP/VP product leadership direction.
  • Partner with engineering, data delivery, and activation teams to build scalable client-facing capabilities.
  • Serve as primary product contact across Commercial, Customer Success, and Operations.
  • Translate client/stakeholder insights into actionable roadmap development.
  • Develop and manage structured launch plans to ensure operational readiness.

Associate Product Manager

NielsenIQ
04.2024 - 01.2026
  • Delivered enhancements and features across data and activation workflows.
  • Built go-to-market plans for product launches.
  • Collaborated with senior leadership on strategy and portfolio direction.
  • Acted as liaison across cross-company product teams.
  • Synthesized user feedback to inform roadmap priorities.

Senior Product Owner

NielsenIQ
06.2021 - 04.2024
  • Communicated roadmap strategy to technical and non-technical stakeholders.
  • Led delivery of digital discovery and eCommerce features.
  • Aligned product vision with market research and user insights.
  • Improved delivery efficiency via Agile practices.
  • Supported customer inquiries and UAT efforts.
  • Integrated product operations during the acquisition transition.
  • (acquired Label Insight)

Data Analyst

Label Insight
06.2017 - 06.2021
  • Led internal and external teams to meet operational goals.
  • Identified automation opportunities using data science models.
  • Collaborated with product, engineering, and customer teams to execute deliverables.

Education

Bachelor of Health Science -

University of Missouri
Columbia
01.2017

Skills

  • Product vision and strategy
  • API design
  • Stakeholder management
  • Agile / Scrum
  • Roadmap development
  • SQL
  • Cross-functional leadership and collaboration
  • Jira & Confluence

Certification

  • Certified Scrum Product Owner (CSPO), 09/01/23
  • Data Science & Visualization Bootcamp, Northwestern University, 01/01/20

Timeline

Product Manager

NielsenIQ
01.2026 - Current

Associate Product Manager

NielsenIQ
04.2024 - 01.2026

Senior Product Owner

NielsenIQ
06.2021 - 04.2024

Data Analyst

Label Insight
06.2017 - 06.2021

Bachelor of Health Science -

University of Missouri
KAYLA MACAIONE