Work Preference
Summary
Overview
Work History
Education
Skills
Accomplishments
Certification
Languages
Timeline
President's Club and Sales MVP Awards
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Kaylyn "Brooke" Carrasquillo
Open To Work

Kaylyn "Brooke" Carrasquillo

Youngsville,NC

Work Preference

Work Type

Full Time

Location Preference

On-SiteRemoteHybrid

Important To Me

401k matchHealthcare benefitsCareer advancementWork-life balanceFlexible work hoursCompany Culture

Summary

Sales & Marketing Representative | New Home Sales Consultant

Experienced in new home sales and marketing with a strong background in CRM management, customer engagement, and pipeline development. Consistently exceeded sales targets through strategic relationship-building, persuasive communication, and results-driven execution. Skilled in delivering impactful presentations, mentoring new team members, and fostering collaboration to enhance team performance. Proven ability to cultivate long-term client relationships, generate referrals, and drive brand loyalty. Adept at developing and implementing marketing strategies, negotiating deals, and providing exceptional customer service throughout the sales cycle.

Overview

12
12
years of professional experience
1
1
Certification

Work History

Sales and Marketing Representative

Ryan Homes, NVR
10.2023 - 09.2025
  • Improved overall team performance by providing mentorship to new sales representatives, sharing best practices, and promoting a positive work environment.
  • Collaborated with leadership to identify marketing and communication needs for team and community.
  • Delivered engaging product demonstrations to prospective buyers, showcasing features and benefits that aligned with their new home needs.
  • Streamlined sales processes by utilizing Dynamics 365 CRM software, improving efficiency and time management skills while effectively preforming in a self-directed work environment, managing day-to-day operations and decisions.
  • Conducted monthly CMA reports to identify gaps in the market and developed strategies to capitalize on those opportunities while staying current and knowledgeable of evolving changes in market and competition.
  • Leveraged social media platforms to build brand awareness, engage with customers, and generate leads for the sales team.
  • Enhanced company brand image through the creation of compelling marketing collateral materials such as brochures, marketing videos, and website content.
  • Met with customers to discuss and ascertain needs, tailor solutions and close deals.
  • Gained customer trust and confidence by demonstrating compelling, persuasive and composed professional demeanor.
  • Built relationships with customers and community to promote long term business growth.
  • Stayed current on company offerings and industry trends.
  • Developed and maintained strong working relationships with professionals in the industry.
  • Informed customers of promotions to increase sales productivity and volume.
  • Attended training on new loan programs to help guide and inform buyers of purchase options to fit their needs.
  • Provided buyers with monthly payment and rate quotes in correlation to new home construction pricing to help buyers navigate their home purchase.

Onsite Sales Consultant

DRB Group
01.2015 - 08.2023
  • Provided sales and customer service assistance to walk-in and scheduled traffic
  • Developed long-lasting client relationships by consistently exceeding expectations with exceptional service.
  • Followed up with existing customers to provide additional support and address concerns.
  • Contributed to a positive work environment by supporting fellow Sales Consultants in achieving their individual goals and targets.
  • Nurtured leads through consistent follow-ups, ultimately converting prospects into satisfied customers.
  • Attended ongoing training sessions to stay current on industry trends, market conditions, and product offerings – applying knowledge gained to better serve customers.
  • Conducted comprehensive product demonstrations for clients, resulting in increased understanding of features and benefits.
  • Enhanced team performance by sharing successful sales strategies and best practices in regular team meetings.
  • Maintained sense of urgency in answering customer questions and requests through email or voice messaging.
  • Strengthened brand reputation by delivering superior customer experiences that fostered loyalty and repeat business.
  • Streamlined sales processes to improve efficiency, leading to quicker deal closings and increased productivity.
  • Exceeded quota expectations consistently through diligent prospecting efforts and effective pipeline management techniques.
  • Increased referral business by establishing a strong rapport with existing clients, leading to positive word-of-mouth recommendations and an expanded customer base.
  • Achieved top performance by strategically adapting to rapidly changing, competitive environment.
  • Maximized customer retention by resolving issues quickly.
  • Served customers with knowledgeable, friendly support at every stage of the new construction process from contract to closing.
  • Negotiated prices, and terms of sales.
  • Contributed to team objectives in fast-paced environment.
  • Completed Monthly CMAs to stay up to date on market changes and competition
  • Updated MLS weekly with new or changing listings
  • Maintained an active real estate license in good standing
  • Attended new sales training to continue to develop stronger sales skills

Construction Coordinator

Orleans Homes
08.2013 - 12.2014
  • Managed residential construction projects by working effectively with general contractors, subcontractors, and production team.
  • Facilitated construction meetings to address progress and productivity with the team.
  • Improved safety records by conducting regular site inspections and enforcing strict adherence to safety guidelines per OSHA requirements.
  • Fostered a collaborative environment among team members to encourage open communication and problem-solving skills.
  • Optimized resource utilization by regularly reviewing project estimates, budgets, and timelines for accuracy.
  • Prepared and submitted reports on job progress and safety conditions to upper management.
  • Administered disciplinary actions to workers violating safety regulations and company policies by OSHA standards.
  • Evaluated and updated safety protocols to reduce risks on construction sites.
  • Assisted with the design and implementation of the scheduling system used for building new homes.
  • Responsible for maintaining and adjusting internal templates for building schedule system (BuildPro) per community and layout design.
  • Assigned vendors and trades to scheduling system (BuildPro) per community location based on lead times and materials required
  • Assisted with accounts payable and receivable as well as audit inspections.

Education

Accounting

East Carolina University
Greenville, NC
07-2012

Skills

  • CMA and CRM management and reports
  • Prioritization and scheduling
  • Attention to detail
  • Problem-solving and conflict resolution
  • Excellent communication
  • Teamwork and collaboration
  • Proficient in managing multiple tasks
  • Customer engagement and relationship building
  • Sales presentations- 4:2 Formula
  • In-depth product knowledge
  • Pipeline management
  • Market-based pricing strategy

Accomplishments

-Achieved MVP for Sales Success

-Achieved President's Club Award for Consistent Sales Success

-Customer Experience Excellence Award

-Brand Promise Achievement Award

-MAME Awards Million Dollar Circle-Platinum

-Customer Hard Hat Award for Exceptional Customer Service


Certification

  • NC Real Estate License

Languages

English
Native or Bilingual
Spanish
Limited Working

Timeline

Sales and Marketing Representative

Ryan Homes, NVR
10.2023 - 09.2025

Onsite Sales Consultant

DRB Group
01.2015 - 08.2023

Construction Coordinator

Orleans Homes
08.2013 - 12.2014

Accounting

East Carolina University

President's Club and Sales MVP Awards

Top Producing Sales Agent 

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