Kedra Sahawat

• Utilized Illustrator to create and implement layout design workflows for The Expo Group.
• Oversaw product design, print design, and marketing collateral from concept to completion.
• Reviewed final layouts, making improvements, and suggestions as needed.

• Brainstormed and conceptualized ideas for motion graphics, producing rough animations and quick sketches to bring concepts to life.
• Developed character movements and transitions, ensuring timing and pacing align with client requirements.
• Animated elements frame-by-frame, creating dynamic graphics and characters for engaging visual storytelling.
• Conceptualized scenes and character performances, preparing all animation elements for seamless compositing.

• Managed daily operations by scheduling and training employees for optimal performance.
• Oversaw vinyl, heat press, and engraving operations, and allocated tasks to staff.
• Controlled store budget to minimize expenses while ensuring merchandise availability
• Handled customer queries and daily order fulfillment

• Supported the design team in all phases of line development, including trend research and market analysis.
• Created and maintained color cards for internal and client meetings.
• Acted as the liaison between the design, sales, technical design, and production teams.
• Communicated daily with factories to follow up on sample development and tracking.

• Developed style frames and storyboards in various styles for animated and mixed-media video content.
• Created high-end 2D animations for short-form digital videos, ensuring quality and consistency.
• Collaborated with producers, staff, and clients to efficiently create high-quality content, and meet tight deadlines.