I have a passion for creativity and enjoy activities like sewing, scrapbooking, and crafting Spending time with friends is something I truly value, and I love exploring new foods and meeting new people One of my favorite hobbies is thrifting, which has greatly influenced my personal style I love the process of experimenting with unique pieces, trying new trends, and expressing myself through fashion in a way that feels authentic
Keili Holt
Aurora,IL
Summary
I’m a recent graduate from Iowa State University, where I earned my Bachelor's degree in Fashion Communications and a minor in Textile Science. Throughout my time at Iowa State, I had the opportunity to work at Innovate 1858, where I gained hands-on experience and developed a wide range of skills. I built strong customer relationships, took on leadership roles, and collaborated with my team to achieve common goals. I also gained experience in task delegation, e-commerce management, and creating marketing strategies. Additionally, I helped with visual merchandising, ensuring products were presented in a way that captured attention. I’m passionate about the fashion industry, and I’m excited to apply my skills and creativity to contribute to a team that values innovation and growth.
Overview
2
2
years of professional experience
Work History
Store Operations Intern
Life Distilled
08.2024 - 12.2024
- Collaborated with store managers to develop strategies for improving customer experience and driving sales growth.
- Enhanced store efficiency by streamlining inventory management processes.
- Assisted in optimizing merchandise displays for increased customer satisfaction and sales.
- Played an active role in preparing stores for seasonal transitions by updating product assortments according to consumer demands and trends.
- Developed strong relationships with customers by providing exceptional service, leading to repeat business.
Marketing Assistant
Innovate 1858
01.2024 - 12.2024
- Created engaging content for Linked In, Facebook, and Instagram.
- Increased brand awareness by implementing targeted marketing campaigns and social media strategies.
- Gathered customer feedback through surveys and social media interactions, guiding improvements in product offerings and services.
- Monitored competitor activity, staying ahead of industry trends and identifying growth opportunities.
- Collaborated with graphic designers to produce visually appealing marketing collateral that captured the brand's essence.
Visual & Events Manager
Innovate 1858
08.2023 - 12.2023
- Created innovative and visually appealing event concepts that align with the brand and target audience
- Developed and implemented creative marketing strategies to drive attendance and engagement at events
- Created memorable experiences for guests through immersive entertainment options at various events.
- Created detailed timelines and budgets for events to meet all deadlines.
- Managed budgets effectively, optimizing allocation of resources to maximize event impact.
- Utilized social media to promote events and increase attendance.
E-Commerce Assistant
Innovate 1858
08.2022 - 05.2023
- Developed and implemented strategies to increase online sales and customer engagement
- Utilized university email campaign to drive sales up by more than 10%
- Generated innovative ideas to improve the user experience on the E-Commerce platform, resulting in increased customer engagement and conversion rates
- Monitored website traffic and analyzed customer behavior to identify opportunities for improvement
- Coordinated with the marketing team to develop targeted promotional campaigns for specific products or customer segments
- Assisted in managing customer inquiries and resolving any issues or complaints in a timely manner
- Assisted in managing inventory and ensuring product availability on the E-Commerce platform
Education
Bachelor of Science - Fashion Communications
Iowa State University
Ames, IA12-2024
Skills
- Merchandise Inventory Management
- Customer relations
- Store maintenance
- Verbal and written communication
- Problem-solving
- Multitasking and organization
- Team leadership
- Retail merchandise quality standards
- Delegating work
- Outfit coordination
- Fashion knowledge
- Photoshoot assistance
Affiliations
- Gallery & Display (Spring 2024), Digital Media (Spring 2023)
Interests
Timeline
Store Operations Intern
Life Distilled
08.2024 - 12.2024
Marketing Assistant
Innovate 1858
01.2024 - 12.2024
Visual & Events Manager
Innovate 1858
08.2023 - 12.2023
E-Commerce Assistant
Innovate 1858
08.2022 - 05.2023
Bachelor of Science - Fashion Communications
Iowa State University
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