Summary
Overview
Work History
Education
Skills
Certification
Websites
References
Timeline
Generic
Keith Becker

Keith Becker

Mechanicsburg,PA

Summary

Skilled poker video content creator and brand ambassador with deep understanding of operator needs and consumer behavior. Demonstrated strengths include effective communication, relationship building, and brand promotion through livestream and video content. Have made a notable impact in previous roles through creative branding initiatives that increased product popularity and customer engagement.

Overview

9
9
years of professional experience
1
1
Certification

Work History

Ambassador

PokerNews
Contracted From Home
08.2023 - Current
  • First PokerNews ambassador in the United States, first of two in North America.
  • Deliver content for PokerNews and its major partners, including livestreams, scripted video, recording, and editing clips.
  • Drive engagement and participation in partner promotions and poker series to large niche audience in the United States.
  • Travel to live events across the world, creating, editing, and posting digital media content across social media, including both PokerNews accounts and my own.
  • Proactively sought out a new partner for PokerNews in BetRivers Poker in Pennsylvania.
  • Write, revise, and deliver voiceover and 'talking head' content to meet PokerNews' business needs.
  • Maintain livestreams, and edit images and recordings using a variety of software, including Adobe Premiere Pro, Adobe Photoshop, OBS Studio, and many more.
  • Built a combined audience of over 10,000 viewers (6,500 on YouTube, and 7,000 on Twitch), and growing.
  • Broadcast and record a hybrid live show of video gaming content and color commentary
  • Joined as voice guest on PokerNews Podcast hosted by Chad Holloway.

Business Analyst

Willow Epic Application, Select Medical
Mechanicsburg, PA
10.2018 - Current
  • Develop and deploy the Epic Willow system to improve functionality for hospital pharmacies.
  • Collaborate with internal teams, corporate organizations, and third-party partners to deliver complex Epic build solutions across systems.
  • Directed project leads for key initiatives such as Epic Willow Storyboard and NCPDP Transition.
  • Document and convey updates to team members, management, facility management, SMEs, and end users.
  • Secured certifications in both Willow and Charge Routing, providing expert consultation on projects.

Ambassador

PokerStars
Contracted From Home
01.2021 - 12.2022
  • First of two PokerStars ambassadors in the United States upon re-regulation and legalization of U.S. poker.
  • Delivered content for PokerStars, including livestreams, scripted video announcements of poker series, other promos, and social media posts.
  • Provided crucial feedback to craft the poker offering and experience in the early days of a new client in a new market.
  • Conceptualized, created, and presented a unique “dual stream” livestream offering with co-host – the longest running poker dual stream, which still continues to this day.
  • Built a combined audience of over 10,000 viewers (6,500 on YouTube, and 7,000 on Twitch), and growing.
  • Broadcast and record a hybrid live show of video gaming content, and color commentary.
  • Multiple appearances on PokerStars Twitch channel as co-host for cards-up Final Table Replays.
  • Joined as voice guest on The Grid poker podcast hosted by fellow PS Ambassador Jen Shahade.

Product and Marketing Manager

JACS Solutions
Columbia, MD
12.2015 - 02.2017
  • Developed and deployed business-grade website leveraging WordPress.
  • Created, optimized, and distributed marketing videos for trade shows, social media, and client meetings.
  • Supervised projects and established deliverables utilizing Smartsheet, Basecamp, Microsoft SharePoint/Project Server, and Excel.
  • Unified international product, service, and project teams to achieve stakeholder targets.
  • Developed and executed digital marketing strategies for enterprise-focused smart devices.
  • Achieved MIL-STD-810G, IP67, and IP68 certifications by partnering with specialized labs.

Education

Bachelor of Science - Elementary Education

West Chester University of PA
West Chester, PA

Skills

  • Mastery in OBS Studio
  • Proficient in Adobe Premiere Pro
  • Proficient in Adobe Photoshop
  • Accomplished narrator and broadcaster
  • Proficient on all social media platforms: Twitch, YouTube, Twitter, Instagram, TikTok, Canva, WordPress, and more

Certification

  • Epic Willow
  • Epic Charge Routing
  • CompTIA A+ Certified

References

References available upon request.

Timeline

Ambassador

PokerNews
08.2023 - Current

Ambassador

PokerStars
01.2021 - 12.2022

Business Analyst

Willow Epic Application, Select Medical
10.2018 - Current

Product and Marketing Manager

JACS Solutions
12.2015 - 02.2017

Bachelor of Science - Elementary Education

West Chester University of PA

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Keith Becker