Kelli Trumbull, CMP
Assistant Director of Conference Services
Jane Lew,West Virginia
Summary
Senior hospitality and conference services leader with 20+ years of experience driving revenue, operational excellence, and exceptional guest experiences in resort, conference, and university environments. Proven record of leading high-performing teams, managing complex events, exceeding sales goals, and aligning conference services, catering, and operations with organizational strategy. Certified Meeting Professional (CMP) with strong expertise in labor management, budgeting, systems implementation, and client relationship management.
Overview
28
28
years of professional experience
Work History
Assistant Director of Conference Services
Pyramid Global Hospitality – Stonewall Resort
Roanoke, WV
06.2024 - Current
- Provide overall leadership and strategic oversight of the Conference Services Department, including Catering and Conference Planning Managers, Conference Concierge, and Conference Setup teams.
- Responsible for end-to-end event execution, financial performance, labor management, and cross-departmental coordination.
- Direct planning, execution, and evaluation of conferences, meetings, and special events.
- Collaborate with Sales, Catering, Rooms, Culinary, and Event Technology teams to ensure seamless delivery.
- Assign groups strategically based on client needs, complexity, and workload.
- Manage labor and revenue budgets; negotiate contracts and control expenses.
- Lead, mentor, and develop management and hourly teams.
- Ensure service standards, timelines, and guest expectations are consistently exceeded.
Senior Catering Sales Manager
Pyramid Global Hospitality – Stonewall Resort
Roanoke, WV
12.2016 - 06.2024
- Led solicitation, planning, and execution of all social catering business to maximize food and beverage revenue.
- Oversaw client experience from initial inquiry through post-event follow-up while driving departmental sales performance.
- Aggressively prospect, solicit, and book catering business in alignment with hotel revenue goals.
- Oversee catering sales files, trace systems, and inquiry response standards.
- Assign accounts and sales objectives to Catering team members.
- Consult with clients to design events, menus, and enhancements that maximize revenue.
- Conduct site tours and represent the resort’s services, amenities, and competitive advantages.
- Partner with operations teams to ensure flawless execution and guest satisfaction.
- Foster a collaborative team culture focused on productivity, accountability, and morale.
- Manager of the Year (2020)
- Benchmark Pyramid “Train the Trainer” designee
- Selected as Stonewall Resort Ambassador
- Named “Meeting Planner to Watch” by ConventionSouth Magazine (2025)
- Consistently exceeded monthly, quarterly, and annual catering revenue goals.
- Created and grew a successful Bridal Open House, significantly increasing wedding revenue.
- Served as lead contributor for Delphi system upgrade and property transition.
- Developed and implemented a new departmental training program and SOP manual.
Senior Event Planning Manager / Account Manager
Pyramid Global Hospitality – Stonewall Resort
Roanoke, WV
07.2004 - 12.2016
- Drove convention and conference services sales while managing complex client programs and mentoring others in up-selling and service delivery.
- Sold and serviced conference and convention business with a focus on revenue optimization.
- Maintained close client relationships to determine meeting requirements and enhancements.
- Developed creative merchandising, up-selling strategies, and customized event solutions.
- Coordinated with all operating departments to ensure flawless execution.
- Managed A/V as a profit center and supported operational profitability.
- Ensured compliance with company policies and service standards.
- Built and implemented the Optimum Settings program using Delphi Diagrams.
- Manager of the Year (2006)
- Named “Meeting Planner to Watch” by ConventionSouth Magazine (2007)
- Participated in task force supporting the opening of a new property.
- Earned AHLA Convention Management & Service Certification.
- Achieved Certified Meeting Planner (CMP) designation.
Banquet Manager
Pyramid Global Hospitality – Stonewall Resort
Roanoke, WV
03.2003 - 07.2004
- Managed daily banquet operations, supervising 20–30 staff members and overseeing food, beverage, labor, and event execution.
- Reduced labor costs by 5% per month while supporting increased event volume.
- Increased departmental revenue by 4% through on-site up-selling.
- Reduced food cost of sales by 5% per month.
Special Events Coordinator
West Virginia University – Office of University Events & Ceremonies
Morgantown, WV
12.2001 - 02.2003
- Planned and executed high-profile university events including commencements, convocations, donor events, and presidential functions.
- Supported events that generated major donor engagement and contributions.
- Modernized event style, systems, and execution for Presidential functions.
- Designed event publications, timelines, and donor gifts.
Manager
West Virginia University – Culinary Creations
Morgantown, WV
04.1998 - 12.2001
- Managed catering operations for large-scale university and VIP events, including stadium suites, tailgates, and Presidential functions.
- Supervised and trained teams of 5–15 employees across concurrent large-scale events.
- Supported annual catering sales exceeding $1M.
- Improved staff quality and service standards through targeted training initiatives.
- Selected to manage VIP and Presidential events based on performance and trust.
Education
undefined
West Virginia University
01.2002
Diploma - undefined
Lewis County High School
01.1997
Skills
- Conference & Event Operations Leadership
- Catering & Banquet Revenue Management
- Budgeting
- Forecasting
- Labor Control
- Client Relationship Management
- Strategic Planning
- Execution
- Team Leadership
- Training
- Development
- Contract Negotiation
- Vendor Management
- Guest Experience
- Service Excellence
- Systems & Technology
- Delphi
- Event Technology
- CRM
- Cross Departmental Collaboration
- Upselling
- Merchandising
- Revenue Optimization
- SOP Development
- Process Improvement
Certifications And Awards
- Certified Meeting Professional (CMP)
- AHLA Convention Management & Service Certification
- ConventionSouth Magazine: 'Meeting Professionals to Watch' (2007 and 2026)
- Manager of the Year Award (2006 and 2020)
- Benchmark Hospitality Best of the Best Award
- Benchmark Hospitality Platinum Club Member (Exceeding Sales Goals)
Certification
- CMP - Certified Meeting Planner
References
Available upon request
Timeline
Assistant Director of Conference Services
Pyramid Global Hospitality – Stonewall Resort
06.2024 - Current
Senior Catering Sales Manager
Pyramid Global Hospitality – Stonewall Resort
12.2016 - 06.2024
Senior Event Planning Manager / Account Manager
Pyramid Global Hospitality – Stonewall Resort
07.2004 - 12.2016
Banquet Manager
Pyramid Global Hospitality – Stonewall Resort
03.2003 - 07.2004
Special Events Coordinator
West Virginia University – Office of University Events & Ceremonies
12.2001 - 02.2003
Manager
West Virginia University – Culinary Creations
04.1998 - 12.2001
Diploma - undefined
Lewis County High School
undefined
West Virginia University