Summary
Overview
Work History
Education
Skills
Additional Information
Certification
Accomplishments
Timeline
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Kellie Martin

Aledo,TX

Summary

Performance-driven Sales professional with stellar record of accomplishment in connecting with customers and driving remarkable sales in DFW. Proactive, well-organized sales leader successful at meeting and exceeding targets with strategic approaches. Skilled lead generator, product demonstrator and problem-solver.

Overview

9
9
years of professional experience
1
1
Certification

Work History

Regional Business Development Manager

Radius Security
Fort Worth, TX
10.2022 - Current
  • Developed strategic partnerships to enhance regional market presence.
  • Conducted market analysis to identify new business opportunities and trends.
  • Managed client relationships to ensure satisfaction and retention.
  • Presented business proposals to potential clients and stakeholders.
  • Coordinated with cross-functional teams to streamline operations and services.
  • Conducted market research to identify trends and opportunities for growth.
  • Provided technical support when needed for customers utilizing our products or services.
  • Prepared presentations and delivered them at conferences, trade shows and other events.
  • Organized networking events to promote the company's brand awareness in the region.
  • Leveraged cold calling, in-person visits and referrals to build leads.
  • Maintained open and ongoing communication with clients to meet needs and expectations.
  • Oversaw the development of business proposals and bids for new projects or contracts.

Social Media Manager

C W Ray Contracting
Mansfield, TX
01.2017 - Current
  • Created and Designed Social Media for company including Facebook and Media Specialist Instagram.
  • Posting to each social media branch twice daily to gain followers and create business development.
  • Responding to client inquiries through social media platforms.
  • Beginning to design new website and launch Summer 2017.

DFW Account Manager

Eyesite Surveillance
Irving, Texas
09.2020 - 10.2022
  • Developed strategic growth plans for new and existing customers.
  • Met, engaged and pursued customers through networking, referrals and marketing.
  • Negotiated contracts and closed agreements to maximize profits.
  • Pitched to new clients by leveraging client base and targeting strategic partnerships.
  • Researched competitors and customer business models for sales strategy development.
  • Cultivated new accounts and provided value-added services to existing clients to increase overall revenue.
  • Acted as main point of contact in matters relating to client concerns and needs.
  • Oversaw multiple accounts and worked diligently to meet and exceed performance goals.

Regional Sales Manager

Staff Zone
Fort Worth, TX
01.2019 - 09.2020
  • Mentored and managed 4-members of the sales team
  • Traveled to customer sites with DFW Sales Reps to meet and help close deals through effective persuasion.
  • Planned and developed strategies to increase sales and territory.
  • Worked closely with each sales team member to provide relevant and effective feedback on specific sales calls and selling methods.
  • Increased revenue generation by collaborating with senior executives to assess regional performance and develop new sales strategies.
  • Supervised strategy, training, team structure and communication of regional sales program.
  • Developed productive relationships with key account holders.

Sales Representative

Staff Zone
Fort Worth, TX
04.2018 - 01.2019
  • Generated sales by prospecting leads, cold calling and negotiating advantageous deals.
  • Created sales and revenue-generating opportunities in new markets to improve bottom line.
  • Completed documentation for cold calls and service sales.
  • Exceeded sales goals using consultative sales talents and effectively explaining programs and services to generate interest.
  • Improved profitability and pipeline with multiple marketing channels and sales strategies.
  • Implemented professional sales presentations to creatively communicate product quality and market comparisons.

Marketing Coordinator

FC Construction Services
Dallas, TX
05.2017 - 04.2018
  • Updated web pages and social media profiles with engaging and current content.
  • Organized development and implementation of diverse marketing campaign collateral, including videos, social media posts and blogs.
  • Oversaw marketing for product launches, including public relations, direct mail pieces, trade shows, sales training and e-mail campaign.
  • Conferred with advertising managers to develop and implement marketing plans.
  • Orchestrated successful events and trade shows with team of 5 Sales professionals.
  • Designed social and digital marketing strategies to align with business objectives.
  • Created daily social media posts to create robust brand presence for FC-CS on Twitter, Facebook and Instagram.

Head Anchor / Marketing Director

MNG Media
01.2017 - 12.2017
  • Worked to post daily to the campus social media sites including Facebook.
  • Twitter and Instagram.
  • Live Streamed Interviews and Photography.
  • Pitch Meetings - which included planning and organizing topics for campus news segments.

Education

Bachelor of Arts Degree - Mass Communications, PR and Advertising

Midwestern State University
2017

Skills

  • Inside and outside sales
  • Territory sales
  • Product and service knowledge
  • Relationship selling
  • Sales closing
  • Client acquisition strategies
  • B2B and B2C sales
  • Networking skills
  • Customer retention abilities
  • Territory growth
  • Account management
  • Lead generation
  • Prospecting skills

Additional Information

  • Member of TEXO General Contractors Association ( May 2017 - Current)
  • TEXO General Contractors Association - Safety Committee Member (January 2022 - 2024)
  • American Subcontractor Association - Events Committee Head Chair (June 2024 - Current)
  • American Subcontractor Association - Events Committee Co-Chair (July 2021 - June 2024)
  • American Subcontractor Association - Events Committee Member (May 2017- Current)
  • Midwestern State University - College Golf Team (August 2013 - May 2017)

Certification

  • TABC License - Current

Accomplishments

ASA Beacon Award Winner - 2024

Timeline

Regional Business Development Manager

Radius Security
10.2022 - Current

DFW Account Manager

Eyesite Surveillance
09.2020 - 10.2022

Regional Sales Manager

Staff Zone
01.2019 - 09.2020

Sales Representative

Staff Zone
04.2018 - 01.2019

Marketing Coordinator

FC Construction Services
05.2017 - 04.2018

Social Media Manager

C W Ray Contracting
01.2017 - Current

Head Anchor / Marketing Director

MNG Media
01.2017 - 12.2017

Bachelor of Arts Degree - Mass Communications, PR and Advertising

Midwestern State University
Kellie Martin