Summary
Overview
Work History
Education
Skills
References
Timeline
Generic

Kelly Applegate

Mulberry

Summary

Dynamic Account Manager with a proven track record at PLS Print, excelling in contract negotiation and customer relationship management. Adept at developing pricing strategies and enhancing account performance, I consistently drive revenue growth while fostering strong client relationships. Recognized for my goal-oriented approach and ability to resolve complex customer issues effectively.

Overview

19
19
years of professional experience

Work History

Account Manager

PLS Print (dba Precision Litho Service)
Clearwater
03.2020 - 02.2025
  • Utilized problem-solving skills when dealing with difficult customers.
  • Provided training and guidance to new Account Managers.
  • Developed pricing models for various products and services based on market conditions.
  • Provided technical assistance during product demonstrations or presentations.
  • Collaborated with marketing team to develop promotional materials for clients.
  • Negotiated contracts with clients to maximize profitability.
  • Solicited feedback from customers on their experience with products or services.
  • Managed multiple accounts simultaneously while meeting deadlines.
  • Negotiated contracts with clients to maximize revenue potential.
  • Developed and maintained relationships with key accounts to ensure customer satisfaction.
  • Coordinated with internal teams to ensure timely delivery of products and services to clients.
  • Created comprehensive reports on account performance and presented them to senior management.
  • Developed strategies to increase revenue from existing accounts.
  • Presented product features and advantages to potential customers during sales meetings.
  • Resolved customer complaints in a timely manner.
  • Maintained accurate records of all customer interactions in the CRM system.
  • Monitored industry trends and made recommendations for changes in strategy accordingly.
  • Drafted proposals outlining services, costs, and benefits for prospective customers.
  • Generated leads through cold calling activities.
  • Provided technical support to customers when needed.
  • Analyzed client data and identified opportunities for growth.
  • Monitored competitor activities in order to stay ahead of the competition.
  • Acted as main point of contact in matters relating to client concerns and needs.
  • Developed successful customer relationships to boost sales opportunities.
  • Resolved client issues and complaints in a timely and effective manner, ensuring client satisfaction.

Account Manager, Inside Sales

Brightfish Label
Largo
02.2016 - 03.2020
  • Responsible for educating both wholesale and resale customers about the digital printing process from beginning to end.
  • Maintaining a personable relationship with existing accounts, as well as potential new clients.
  • Keep buyers informed and up-to-date on their time-sensitive orders.
  • Estimate the cost of each custom order. Staying educated on the costs for substrates and materials.
  • Act as quality control for large accounts. Provide fulfillment solutions.
  • Proofreading.
  • Accounts payable/receivable.
  • Cross-trained for shipping procedures.
  • Scheduling for production.
  • Resolve all customer issues.
  • Reliable team player.
  • Assist with inbound calls, as well as walk-ins.
  • Managed material/supply inventory.

Inside Sales Account Representative

Interprint Web Printing
Clearwater
03.2015 - 02.2016
  • Maintain personal networks while servicing existing accounts, obtaining orders, and establishing new accounts.
  • Plan and organize a daily work schedule to call on existing or potential sales, while following through multiple print jobs through each step of production.
  • Recommend changes in products, services, and policies by evaluating client needs and results.
  • Keep management informed by submitting daily reports, weekly activity updates, and monthly sales forecasts.
  • Primary contact for all customer interactions, including store operations, products, promotions, and orders that included processing of all monetary transactions, as well as the investigation and resolution of client complaints and issues.

Customer Service Manager

Precision Litho Service
Clearwater
01.2006 - 11.2014
  • Assist buyers in planning and production of printed collateral, from editing and proofing to print production, with follow-through to completion.
  • Work hand in hand with administrative teams to develop reliable and accurate scheduling, inventory, and fulfillment solutions.
  • Exceeds department expectations for productivity and accuracy by developing a more efficient filing system and customer database protocols in order to increase office efficiency.
  • Cross-trained and provides backup for all other customer service representatives.

Education

Some College (No Degree) - General Associates Degree / Elementary Education

St. Petersburg College
St. Petersburg

Skills

  • Customer relationship management
  • Contract negotiation
  • Market analysis
  • Account performance reporting
  • Customer support services
  • Pricing strategy development
  • Timeline management
  • Lead generation
  • Product presentation
  • Goal oriented

References

References available upon request.

Timeline

Account Manager

PLS Print (dba Precision Litho Service)
03.2020 - 02.2025

Account Manager, Inside Sales

Brightfish Label
02.2016 - 03.2020

Inside Sales Account Representative

Interprint Web Printing
03.2015 - 02.2016

Customer Service Manager

Precision Litho Service
01.2006 - 11.2014

Some College (No Degree) - General Associates Degree / Elementary Education

St. Petersburg College
Kelly Applegate