Kelly Matter
Painesville,US
Summary
Web Content Specialist with over a decade of expertise in digital media and broadcasting, adept at leveraging video editing, SEO, and content optimization to enhance user engagement and growth. Recognized for collaborating with diverse teams to create cohesive storytelling, and delivering accurate information, with a passion for innovating digital content strategies. Motivated student ready to apply education in the workplace. Offers excellent technical abilities with software and applications, ability to handle challenging work, and excellent time management skills.
Overview
11
11
years of professional experience
1
1
Certification
Work History
Web Content Specialist
NASA Glenn Research Center (Contractor)
, OH
04.2023 - Current
- Managed content updates and maintenance on multiple web pages and portals.
- Edited and reviewed articles for clarity, coherence, and adherence to guidelines.
- Developed engaging web content for NASA Glenn Research Center's digital platforms.
- Coordinated with cross-functional teams to align messaging across various projects.
- Trained new staff on content management systems and web publishing tools.
- Monitored website analytics to identify areas for improvement in user experience.
- Conducted regular audits of websites to check accuracy of information displayed.
- Created content for various platforms, including social media and newsletters.
- Managed public relations efforts to maintain positive company reputation.
- Participated in brainstorming sessions to generate ideas for promotional campaigns.
- Managed website content updates including text copywriting and graphic design elements.
- Completed day-to-day duties accurately and efficiently.
- Collaborated with cross-functional teams to align messaging and objectives.
- Managed the development of informational materials including press releases, brochures, fact sheets, newsletters, web content, and other communications tools.
Photojournalist & Drone Pilot
TEGNA
02.2020 - 01.2023
- Captured compelling visuals for news stories, enhancing viewer engagement and understanding.
- Executed drone flights, providing unique visuals for broadcast content.
- Collaborated with editorial teams to ensure cohesive storytelling through visual media.
- Utilized advanced photography techniques to deliver high-quality images under tight deadlines.
- Resolved technical issues swiftly, maintaining uninterrupted coverage in dynamic environments.
- Wrote factually correct, concise, and engaging news stories within tight deadlines.
- Researched and wrote articles on local events and community issues.
- Attended press conferences and public meetings to gather information firsthand.
- Investigated local stories through field research and public records requests.
Photojournalist
Sinclair Broadcasting Group
04.2017 - 02.2020
- Captured compelling visuals for news stories, enhancing viewer engagement and trust.
- Collaborated with reporters to deliver timely, impactful news coverage.
- Utilized advanced photography techniques to document significant events.
- Adapted swiftly to dynamic situations, ensuring accurate and reliable reporting.
- Investigated complex stories using public records and interviews with sources.
- Collaborated with editors to develop compelling narratives and story angles.
- Created multimedia content, including videos and podcasts, to engage audiences.
Web Content Developer & Digital Producer
Raycom Media
01.2015 - 04.2017
- Developed engaging web content.
- Produced digital media, increased site traffic, and improved user retention metrics.
- Collaborated with cross-functional teams to deliver projects on time, improving workflow efficiency.
- Analyzed digital trends to optimize content strategy.
- Resolved technical issues swiftly, ensuring a seamless user experience and platform reliability.
- Coordinated news coverage by assigning reporters to developing stories.
- Monitored breaking news alerts and communicated updates to the newsroom team.
- Edited and prioritized incoming story pitches for editorial review.
Education
Bachelor of Arts - Communications
Cleveland State
Cleveland, Ohio07-2026
Bachelor of Arts - Criminal Justice
Cleveland State University
Cleveland, OH07-2026
Associate Of Arts -
Lakeland Community College
Kirtland, OHSkills
- Content creation
- Public relations
- Visual storytelling
- Criminal records searches
- Criminal justice knowledge
- Digital media production
- Research and analysis
- Dependable and responsible
- Content development
- Legal understanding
- Effective communication
- Videography and photography
- Content management systems
Awards
Emmy winner for the Faces of COVID series in 2020, Emmy winner for videographer coverage during the 2020 election, Emmy nomination for Columbus, Ohio severe storms 2017
Certification
- FAA Licensed Drone Pilot
Timeline
Web Content Specialist
NASA Glenn Research Center (Contractor)
04.2023 - Current
Photojournalist & Drone Pilot
TEGNA
02.2020 - 01.2023
Photojournalist
Sinclair Broadcasting Group
04.2017 - 02.2020
Web Content Developer & Digital Producer
Raycom Media
01.2015 - 04.2017
Bachelor of Arts - Communications
Cleveland State
Bachelor of Arts - Criminal Justice
Cleveland State University
Associate Of Arts -
Lakeland Community College
Similar Profiles
Aaron CourtAaron Court
Security Police Officer at NASA Glenn Research CenterSecurity Police Officer at NASA Glenn Research Center
Bianca Legeza NarvaezBianca Legeza Narvaez
Communications Specialist III at NASA Glenn Research CenterCommunications Specialist III at NASA Glenn Research Center
DAWN YOUNGDAWN YOUNG
Surveyor/Map Designer at Leidos (NASA Glenn Research Center)Surveyor/Map Designer at Leidos (NASA Glenn Research Center)
Hadley CopeHadley Cope
Customer at NACustomer at NA
Andre Bartolomei AcevedoAndre Bartolomei Acevedo
Assembler at STERISAssembler at STERIS