Summary
Overview
Work History
Education
Skills
Timeline
BusinessAnalyst
Kelly Rizzi

Kelly Rizzi

SIMI VALLEY,California

Summary

Dedicated professional and analytical problem-solver with talents for team building, leading and motivating, as well as excellent customer relations aptitude and relationship-building skills. Proficient in using independent decision-making skills and sound judgment to positively impact company success.

Overview

21
21
years of professional experience

Work History

Director, Print Marketing and Sales

Los Angeles Times
07.2019 - 09.2023
  • Responsible for achieving quarterly print sales and revenue goals for the Los Angeles Times and the San Diego Union-Tribune newspapers.
  • Spearheaded innovative sales approaches and partnerships.
  • Responsible for creating and managing to annual budget of $5MM+.
  • Recruited, hired, and trained initial personnel, working to establish key internal functions.
  • Implemented business strategies, increasing revenue and effectively targeting new markets.
  • Worked closely with organizational leadership to develop creative solutions for challenges facing the newspaper industry.
  • Interfaced with subscribers/consumers, resolving service issues and listening to concerns.
  • Observed tight deadlines and strict budgetary controls to avoid waste and streamline costs

Regional Sales Manager

Los Angeles Times
08.2010 - 07.2019
  • Achieved regional sales objectives by coordinating sales teams, developing successful strategies, and servicing accounts to strengthen business relationships.
  • Managed 10 vendor sales teams, each with up to a dozen representatives, and consistently achieved high sales targets for both the LA Times & SD Union-Tribune newspapers.
  • Participated in sales calls with direct reports to strengthen customer relationships and uncover possible opportunities for growth.
  • Generated detailed sales reports and forecasts to analyze performance and track progress.
  • Executed successful marketing campaigns to generate new business and expand customer base.
  • Developed sales strategy based on research of consumer buying trends and market conditions.
  • Implemented systems and procedures to increase sales.

Call Center Manager

Los Angeles Times
02.2003 - 08.2010
  • Responsible for achieving weekly sales goals of 2,500+ new subscriptions per week.
  • Resolved problems with subscribers and customers to maintain relationships and increase return customer base.
  • Oversaw team of 4 supervisors, 4 operation specialists, 1 trainer and 90+ call center representatives.
  • Collected and analyzed call center statistics, sales rates, costs, and customer service metrics.
  • Led daily team meetings to review performance, set targets and motivate staff.
  • Provided real-time coaching, guidance and feedback to agents to achieve development goals.

Education

High School Diploma -

Royal High School
Simi Valley, CA
06.1982

Skills

  • Business Administration
  • Business Development
  • Budget Management
  • Verbal and Written Communication
  • Issues Resolution
  • Contract and Vendor Management
  • Business Planning
  • Project Coordination
  • Creativity and Innovation
  • Staff Management

Timeline

Director, Print Marketing and Sales

Los Angeles Times
07.2019 - 09.2023

Regional Sales Manager

Los Angeles Times
08.2010 - 07.2019

Call Center Manager

Los Angeles Times
02.2003 - 08.2010

High School Diploma -

Royal High School
Kelly Rizzi