KENDALL CRITCHFIELD
Chandler,AZ
Summary
Accomplished golf management expert with a proven track record in operations oversight and staff development. Hardworking, highly motivated professional eager to lend combined knowledge and skills to enhance business performance. Operates well in both individual and team capacities, leveraging seasoned work ethic to quickly adapt to different processes and drive company objectives. Resourceful and results-driven with a passion for growth and efficiency in daily fee operations.
Overview
19
19
years of professional experience
1
1
Certification
Work History
Head Golf Professional
Grand Canyon University Golf Course
Phoenix , AZ
03.2024 - Current
- Managed the daily operations of the pro shop including sales, customer service, and cash handling.
- Provided quality customer service to card holders and guests in accordance with club standards.
- Assigned tasks and work hours to staff.
- Organize, plan, and execute small groups and golf tournaments.
Assistant General Manager/Group Sales Director
Ocotillo Golf Club
Chandler , AZ
08.2017 - 03.2024
- Managed day-to-day operations, ensuring high levels of customer service and guest satisfaction.
- Prepared and presented weekly reports to inform ownership and senior leadership on how all departments are performing to budget.
- Developed, implemented, and monitored policies and procedures for both the Golf Shop and Guest Service team members to ensure efficient daily operations.
- Collaborated with other departments within the organization to coordinate projects.
- Monitored inventory levels and placed orders for new stock as needed.
- Created promotional campaigns to increase store traffic and generate revenue.
- Managed daily operations of the property, including scheduling and supervising staff.
- Organized, planned, and execution of golf tournaments, small group events, and leagues from August 2017 - March 2024; totaling 65,000 rounds with a gross revenue of $3.8 million.
Assistant Director of Operations
McDowell Mountain Golf Club
Scottsdale , AZ
10.2016 - 08.2017
- Assisted with the organization and execution of golf tournaments and events.
- Provided excellent customer service to ensure a pleasant experience for guests at the facility.
- Responded promptly to customer complaints or concerns in a courteous manner.
- Maintained up-to-date records of all operational activities including inventory, financials, staffing needs, and golf tournaments
- Managed player card system and registrations for 500+ members
- Organized and planned various men's and women's leagues
- Staffed and scheduled for a Golf Shop and Guest Service team of 15.
Player Services
McKinsey & Company
Scottsdale , Arizona
03.2013 - 10.2016
- Established positive relationships with guests by providing prompt customer service
- Maintained fleet of 80 golf carts; including detailing, batteries and tire pressure maintenance
- Assisted with tournament set up and event registration.
Professional Golfer
Gateway Pro Tour & National Pro Tour
US
06.2005 - 07.2012
Education
Bachelor of Arts, Major in Communications -
Arizona State University
Tempe, AZ04-2005
Skills
- Operations Management
- Tournament Operations Management
- Customer Retention
- Schedule Management
- Revenue Forecasting
- Card Membership Program Management
- Customer Service
- Attention to detail
- Organizational skills
- Sales Reporting
Certification
Certified Yoga Instructor
Accomplishments
- Arizona Open Champion, June 2010
- Five-Time Gateway Pro Tour Champion
- McCormick Ranch, May 2005
- Longbow Golf Club, September 2007
- Power Ranch Golf Club, April 2010
- McCormick Ranch, May 2010
- Anthem Golf and Country Club, January 2011
Timeline
Head Golf Professional
Grand Canyon University Golf Course
03.2024 - Current
Assistant General Manager/Group Sales Director
Ocotillo Golf Club
08.2017 - 03.2024
Assistant Director of Operations
McDowell Mountain Golf Club
10.2016 - 08.2017
Player Services
McKinsey & Company
03.2013 - 10.2016
Professional Golfer
Gateway Pro Tour & National Pro Tour
06.2005 - 07.2012
Bachelor of Arts, Major in Communications -
Arizona State University
Certified Yoga Instructor
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