Kendra Free
Rockland BOCES—Lumina School
Suffern,NY
1
Certification
20
years of professional experience
Results-driven communications professional with over 15 years of experience developing clear, engaging content across diverse platforms, including email, web, social media, and print. Expertise in managing multiple projects while meeting deadlines and utilizing tools such as content management systems, Canva, and Adobe Creative Suite to enhance communication accessibility. Committed to fostering engagement and connection through effective information dissemination.
Work History
Teaching Assistant/Teacher Aide
1 Year 7 Months- Cultivated positive relationships with students, families, teachers, and therapists to enhance classroom engagement and support learning.
- Maintained accurate records and organized classroom materials to streamline daily operations and support instructional effectiveness.
Assistant Director, Student Communications
4 Years- Managed communications across email, SMS, websites, mobile apps, digital signage, student portals, and print to keep students informed and engaged and improve how they receive important messaging.
- Planned, wrote, edited, and published newsletters, web content, emails, text messages, and other communications using a content calendar and project tracking system.
- Helped launch a new chatbot platform that allows students to find answers and resources more easily.
- Updated website and digital content to enhance user experience and ensure information remained current.
- Developed the "Graduate on Time" campaign to encourage students to stay on track toward graduation.
- Supported the launch of new initiatives new communication tools and tested new features to improve how students received information.
- Monitored communication performance and analyzed engagement data to implement targeted improvements.
- Updated website and digital content to improve the user experience and keep information current.
- Helped launch new communication tools and tested new features to improve how students received information.
- Monitored communication performance, reviewed engagement data, and made improvements based on results.
- Maintained communication archives and ensured materials followed accessibility and brand standards.
- Participated in planning meetings and worked closely with teams across the university to support communication goals.
- Selected Accomplishments
- Created graphics and digital materials using Canva and Adobe Creative Suite.
3 Years
- Managed communications across websites, email, newsletters, social media, and print.
- Wrote and edited stories about faculty research, student success, campus events, and academic programs.
- Maintained website content and coordinated regular updates.
- Managed editorial calendars and content schedules for multiple projects.
- Reviewed website and email performance reports to improve future communications.
- Worked closely with faculty, staff, and college leadership to plan communication projects.
Writer/Editor
3 Years- Wrote and edited web, email, print, and mobile app content that enhanced student recruitment efforts.
- Collaborated with designers and developers to enhance user experience of the university mobile app.
- Supported campus event promotion and created marketing materials, improving engagement with prospective students.
Digital Content Producer
3 Years- Managed digital content across websites, newsletters, and social media.
- Coordinated content production with editors to deliver on-time digital publications.
- Analyzed audience data to enhance content performance and engagement.
- Ensured quality standards across digital publications to maintain brand integrity.
Senior Editor
5 Years- Developed and managed content for national business-to-business publication, ensuring alignment with audience needs and industry standards.
- Coordinated multiple projects simultaneously, upholding high standards for accuracy and consistency in all deliverables.
- Supervised freelance writers and external contributors during content development and production, fostering collaboration and quality assurance.
- Managed multiple projects simultaneously while maintaining high standards for accuracy and consistency.
Education
Master of Arts - Communication Management
Bachelor of Science - Television & Radio
Skills
Email Marketing
SMS Communications
Newsletter Production
Social Media Content
Digital Signage
Website management
Content Management Systems
Project coordination
Content Calendars
Content reporting
Accessibility Standards
Brand Guidelines
Analytics & Reporting
Microsoft Office
Google Workspace
Adobe Creative Suite
Canva
Basic Video Coordination
Microsoft Office
Copy Editing
Proofreading
Photography Coordination
Records Management
Event Planning
Relationship building
AI Productivity Tools
Microsoft Office
Certification
- Nonviolent Crisis Intervention Certification - Crisis Prevention Institute
- Teaching Assistant Certification (Initial) - New York State
- AI in the Workplace Certification - Pace University
Other Relevant Experience
- Associate Editor - Creative Age Publications (B2B publisher no longer in business)
- Reporter - The Beverly Hills Courier
Timeline
Teaching Assistant/Teacher Aide
Rockland BOCES—Lumina School
01.2025 - CurrentRead More
Assistant Director, Student Communications
Pace University
01.2021 - 01.2025Read More
Communications Manager, Dyson College of Arts and Sciences
01.2018 - 01.2021Read More
Writer/Editor
California State University, Northridge
01.2015 - 01.2018Read More
Digital Content Producer
Zonda (formerly Hanley Wood)
01.2012 - 01.2015Read More
Senior Editor
Zonda (formerly Hanley Wood)
01.2007 - 01.2012Read More
Ithaca College
Bachelor of Science from Television & Radio
Read More
University of Southern California
Master of Arts from Communication Management
Read More