Kendra Rodriguez
Marketing Professional
Austin,TX
Summary
Innovative and hardworking Marketing Professional with over 6 years increasing experience in sales, customer service, and leadership. Proven success in achieving client goals in multiple industries. Exceptional at building and retaining relationships. Highly creative and dedicated to meeting deadlines.
Overview
2
2
years of post-secondary education
4
4
years of professional experience
Work History
Short-Term Client Consultant
University of the Incarnate Word
San Antonio, TX
01.2021 - 05.2021
- Analyzed client data sheets to support decision making for organizational improvement.
- Created key project deliverables to client to maximize organizational value.
- Introduced multiple cost-benefit marketing strategies for company growth and development in corporate and nonprofit organizations.
- Performed in-depth secondary research on various industry trends.
- Presented data findings and strategies to staff members and top level management including the CEO and board of directors.
- Developed an economic impact model for a nonprofit organization.
- Coordinated timelines, delegated tasks, and facilitated communications for project management.
Account Assistant
Haute In Texas
San Antonio, TX
06.2020 - 11.2020
- Fostered relationships with clients to produce high quality service offerings based on client goals.
- Assisted with generating media coverage for a new product launch valued at approx. 45,000.
- Managed multiple client social media accounts for content creation including: Facebook, Twitter, Instagram, and LinkedIn.
- Organized monthly social media analytics to present to clientele.
- Utilized Canva for graphic designs and video editing
- Created and revised contracts for Influencer Marketing Campaigns.
Account Specialist
Enterprise Rent-A-Car
San Antonio, TX
12.2016 - 04.2020
- Analyzed monthly analytics reports to retain and market new business.
- Prospected for new customers in target areas or demographics.
- Marketed collaboration software to multiple vendors.
- Handled client requests, complaints, and escalations appropriately.
- Trained new employees on daily account functionalities.
- Collected and requested outstanding accounts receivables.
- Sold optional protection products, upgrades, and fuel options.
Education
MBA - Marketing
University of The Incarnate Word
San Antonio, TX 01.2020 - 05.2021
BBA - Sport, Event, Tourism Management
University of Texas San Antonio
San Antonio, TX 08.2016 - 12.2016
Skills
Market Research
Analytics
Account Management
Customer Service
Digital Marketing
Social Media Marketing
Project Management
Graphic Design
Website
https://www.linkedin.com/in/kendra-rodriguez-mba-713639b1/
Timeline
Short-Term Client Consultant
University of the Incarnate Word
01.2021 - 05.2021
Account Assistant
Haute In Texas
06.2020 - 11.2020
MBA - Marketing
University of The Incarnate Word
01.2020 - 05.2021
Account Specialist
Enterprise Rent-A-Car
12.2016 - 04.2020
BBA - Sport, Event, Tourism Management
University of Texas San Antonio
08.2016 - 12.2016