Summary
Overview
Work History
Education
Skills
Timeline
2b

Kenneth Mathias

Santa Monica,CA

Summary

Driven Brand Ambassador and Cannabis Cultivator with a proven track record in branding, customer relationship building and business growth, particularly with PUFF Pre-Rolls & West Coast Treez. Expert in crop management and cannabis development, I increased crop yields by over 10% through innovative strategies. Skilled in cannabis breeding/cultivation and cannabis sales, I excel in transforming challenges into opportunities and am looking to leverage these skills in a new position.

Overview

4
4
years of professional experience

Work History

Brand Ambassador

PUFF Pre-Rolls & West Coast Treez
2024.04 - Current
  • Took responsibility for the greater Los Angeles area, attending multiple weekly events to promote PUFF & WCT and create excellent public and private relationships with PUFF & WCT
  • Maintained highly positive professional relationships with top dispensaries.
  • Engaged, educated, and befriended customers and budtenders to deliver a fantastic shopping experience.
  • Increased sales by effectively communicating product benefits.
  • Showed understanding of customer's personal style and preferences when offering product advice.
  • Approached strangers and interacted in natural conversation with the goal of developing brand loyalty.
  • Increased brand awareness through event marketing, demonstrations, sales, and promotion.

Reference: Sean Smutny Co-Founder and VP of BD at LBS Distribution +1 (916) 472-8826 Seans@lbsdistribution.com

Head Breeder

The Strainery
2020.04 - Current
  • Grew thousands of plants in different soils using an array of nutrient strategies to create a fully custom organic nutrient strategy.
  • Created two heavy-hitting top-shelf strains over the course of three years using current market trends and strain research to guide the final product.
  • Maintained detailed records throughout research and development cycles using Google apps and growing equipment data.
  • Implemented 6 crop steering, 4 plant stressing and 4 plant training strategies to increase yield and quality
  • Studied different characteristics of soil based on location, minerals in soil and living organisms impacting production.
  • Researched the composition of 3 distinct soils to determine effects on plant growth.

Cultivation Specialist

Traditional CO.
2023.08 - 2024.03
  • Managed all propagation and vegetative plants adding on to a previous cultivation strategy increasing bud sites and overall crop yield and health.
  • Visited rooms regularly to inspect and estimate maturity dates of crops and asses crop needs.
  • Implemented multiple crop steering strategies to increase yields by over 10%.
  • Maintained and repaired various farming equipment.
  • Created farm strategies to maximize production and convert farm operations to commercial standards.
  • Identified, isolated and treated diverse pests and diseases in crops.
  • Transported and loaded harvested items into delivery trucks.


Reference: Henry Head Grower at Traditional CO.

+1 (323) 986-8401


Education

Entrepeneur Certification - Entrepreneurial Studies

Santa Monica College
Santa Monica, CA
12.2022

Skills

  • Branding
  • Business Growth
  • Customer Relationship Building
  • Sales expertise
  • Crop Management
  • Analytical Thinking
  • Irrigation techniques
  • Crop Rotation
  • Crop Steering
  • Cannabis breeding
  • Environmental Monitoring
  • Team Collaboration

Timeline

Brand Ambassador

PUFF Pre-Rolls & West Coast Treez
2024.04 - Current

Cultivation Specialist

Traditional CO.
2023.08 - 2024.03

Head Breeder

The Strainery
2020.04 - Current

Entrepeneur Certification - Entrepreneurial Studies

Santa Monica College
Kenneth Mathias