Kenya Terasaki
Berkeley,CA
Overview
2
2
years of professional experience
Work History
Vice-President of Social Media and Marketing
African Inclusivity & Solidarity Association
UC Berkeley, CA
08.2023 - Current
- Managed Instagram and TikTok accounts, ensuring an effective online presence
- Developed and executed strategic marketing initiatives to enhance the club's online presence and promote its brand effectively on campus
- Curated engaging content and remained abreast of platform trends to maintain dynamic and appealing social media profiles, in line with both the club's vision and audience preferences
- Utilized Tableau for comprehensive data analysis, extracting insights into audience behavior, content performance, and overall engagement
- Demonstrated a proactive approach to optimizing social media strategies by experimenting with boosting features and leveraging analytical tools for continuous improvement
- Successfully contributed to the club's goal for increased interaction and visibility both online and in person.
Event Management Assistant
UC Berkeley Botanical Garden
Berkeley, CA
09.2022 - 03.2023
- Implemented strategic planning and managed event calendars to ensure efficient use of time and resources during various functions
- Acted as the main contact for wedding inquiries, efficiently addressing client questions through email and phone, delivering detailed information on venue options, packages, and logistics, ultimately cultivating robust client relationships, leading to successful event bookings and increased referrals
- Supported garden tours, highlighting distinctive features for diverse events, and played a key role in attracting potential clients, elevating the garden's status as a premier event destination
- Collaborated with cross-functional teams to address challenges, actively contributing to team meetings by sharing insights and implementing innovative solutions to enhance overall event management efficiency
- Demonstrated strong organizational and multitasking skills, effectively managing multiple tasks simultaneously, while maintaining a high level of attention to detail and adapting to evolving event requirements.
Cultural Attaché Assistant
The French Consulate
San Francisco, CA
- Coordinated the residency of award-winning Cameroonian author Hemley Boum in San Francisco, focusing on the theme 'Writing Migration' with the cultural French institution, 'La Villa Albertine,' a groundbreaking artists' residency initiative
- Collaborated through Google Meet with the Chief Attaché of Cultural Affairs and Education, coordinating team meetings, and actively engaged with partners like Litcraw and 'La Maison Noire San Francisco' for effective event planning
- Designed promotional flyers using Canva and Photoshop, featured on social media profiles of sponsors and collaborators
- Contributed to the organization of La Bastille festivities in San Francisco.
Education
Bachelor of Arts in Media Studies with a Concentration in Digital Media -
University of California, Berkeley
Associate of Arts in Communication Studies -
Diablo Valley College
Community
CAL TV Club (SPORTS Division) - UC Berkeley
Visualization Tools
- Google Analytics
- Tableau
- Figma
- PowerPoint
- Canva
- Photoshop
Media Platforms
- Tiktok
- X
- Youtube
- Slack
Languages
- English
- French
Training
- Researching Digital Media: Methods and Methodologies
- The Future of Visual Story Telling
- Audio-Visual Media History
- Virtual Communities Social Media
Timeline
Vice-President of Social Media and Marketing
African Inclusivity & Solidarity Association
08.2023 - Current
Event Management Assistant
UC Berkeley Botanical Garden
09.2022 - 03.2023
Cultural Attaché Assistant
The French Consulate
Bachelor of Arts in Media Studies with a Concentration in Digital Media -
University of California, Berkeley
Associate of Arts in Communication Studies -
Diablo Valley College
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