Summary
Overview
Work History
Education
Skills
Websites
Certification
Awards
Languages
Timeline
Generic

Kevin Arzate

New Harbor,ME

Summary

I consider myself a highly creative, entrepreneurial, versatile person, always with solutions to problems and focused on achieving the goal of the project.

Working in one of the largest and most important health systems in Mexico, I acquired and improved my skills in digital marketing, content creation, campaigns, Google Analytics, SEO, SEM, B2B strategies, implementation of corporate identity, internal communication as well as public relations, sales, prices and management of corporate events.

I am ready to demonstrate the great value I can contribute to the company and continue learning every day to grow together.

Overview

3
3
years of professional experience
1
1
Certification

Work History

Education Technician

Central Lincoln County School System
Bristol, ME
10.2022 - Current
  • Assisted teachers with preparing materials needed for classroom activities and collaborated with school staff members to ensure a safe learning environment for all students.
  • Provided support services such as tutoring or helping students complete assignments.

Marketing Assistant

CHRISTUS MUGUERZA
02.2022 - 08.2022
  • Optimization of Digital Campaigns.

- Increased performance by optimizing goals and segmentation.

- Reduced CPC by improving campaign relevance.

- Increased the conversion rate of landing pages by optimizing the design and content

  • Increased E-commerce Sales by 100%.

Implementation of SEO/SEM strategies to improve the positioning of the website and optimization to improve the user experience.

  • Social Media Brand Positioning.

Created new and improved content strategies, as well as optimization of paid campaigns.

  • Optimization of Corporate Marketing.

Contributed and carried out ideas for creating new physical and digital designs. (manuals, flyers, brochures, notices, roll-ups, etc.)

  • Creation of New Strategies to Attract Customers.

Designed a marketing plan with new online and offline strategies.

Marketing Intern

Yucatan Yacht Club
02.2021 - 06.2021
  • Achieved a 100% increase in sales of sailing memberships and courses by creating and implementing a marketing plan.
  • Created and executed social media strategies to increase customer engagement.
  • Generated weekly reports on progress of marketing initiatives.

Education

BBA in Marketing And International Business - Marketing - GPA 3.48

Autonomous University of Yucatan
México
01.2022

Skills

  • Analytical Skills
  • B2B Marketing
  • Creative Strategy
  • Digital Marketing
  • Problem Solving
  • Proactive Design Thinking
  • Social Media Marketing
  • Search Engine Optimization (SEO)
  • Shopify
  • Time Management
  • Team Building
  • WordPress
  • YouTube Video Creation

Certification

  • Google Analytics for Beginners - Google Digital Academy (Skillshop)
  • Attract and Engage Customers with Digital Marketing - Grow with Google,
  • Build a Full Website using WordPress - Coursera,
  • The Strategy of Content Marketing - University of California, Davis
  • Fundations of Digital Marketing and E-commerce - Grow with Google,
  • From Likes to Leads: Interact with Customers Online - Grow with Google,

Awards

  • CENEVAL AWARD FOR PERFORMANCE OF EXCELLENCE

National Evaluation Center for Higher Education, 05/01/22

Languages

English
Professional
Spanish
Native/ Bilingual

Timeline

Education Technician

Central Lincoln County School System
10.2022 - Current

Marketing Assistant

CHRISTUS MUGUERZA
02.2022 - 08.2022

Marketing Intern

Yucatan Yacht Club
02.2021 - 06.2021

BBA in Marketing And International Business - Marketing - GPA 3.48

Autonomous University of Yucatan
  • Google Analytics for Beginners - Google Digital Academy (Skillshop)
  • Attract and Engage Customers with Digital Marketing - Grow with Google,
  • Build a Full Website using WordPress - Coursera,
  • The Strategy of Content Marketing - University of California, Davis
  • Fundations of Digital Marketing and E-commerce - Grow with Google,
  • From Likes to Leads: Interact with Customers Online - Grow with Google,
Kevin Arzate