Dynamic media leader with a proven track record who can do it all , driving $5 million in annual revenue through innovative content strategies. Expert in award-winning journalism and talent development, I excel at transforming teams into high-performing units, significantly enhancing readership and engagement in the nation's most competitive landscapes.
Managed a staff of more than 30 reporters and editors (full-time and part-time) who were the most productive in the newsroom. Developed the content strategy for covering high school, college and pro sports throughout N.J.
Drove roughly $5 million dollars of revenue annually in subscriptions, programmatic earnings (Google, Google Discover and other platforms), our Apple News partnership, affiliate content and events.
Devised a content strategy for trending national politics that produced $2 million in 2024 (from zero in 2023) and is projected to yield $4.5 million in 2025.
Set company records for professional awards (Associated Press Sports Editors, N.J. Press Association and others), with acclaimed investigations and projects, features, beat reporting and explanatory enterprise while competing against the media world's heavyweights.
Coached, taught, mentored and edited many of the top reporters in the sports journalism field today.
In just a few months, turned a staff of feature-writing NFL reporters into a breaking-news machine that competed with better-staffed and better-resourced media companies like NFL Media, ESPN, Fox Sports, the New York Times and others.
Collaborated in the redesigning of the company website and two new breaking-news platform — all launched in coordination with the NFL season.
Responsible for hiring NFL reporting talent.