Khushboo Sharma
Santa Clara,CA
Summary
Digital Marketer with proven track record of curating creative assets, executing successful marketing campaigns and reporting on analyzed data. Passionate about creating engaging content and building brand awareness. Seeking to join a company in the tech and advertising industry to create impactful and intuitive digital designs.
Overview
2
2
years of professional experience
1
1
Certification
Work History
Digital Marketing Specialist
BigBang Artwork
Milpitas
06.2023 - Current
- Execute website rebranding campaign to increase website traffic by 20% and time on site by 10%.
- Establish monthly newsletter and email campaign to increase the open rate to 30% and CTR to 20%.
- Implement a new digital marketing process across all the product to include social branded content, and email.
- Conducted keyword research and implemented A/B testing to optimize website content and landing pages.
- Measure digital marketing campaign performance and suggestitration to founders.
- Analyzed website traffic data using Google Analytics (GA4) to identify user behavior and inform marketing strategies.
PR Marketing Intern + Graphic Designer
The Borgen Project
Seattle, WA
07.2022 - 11.2023
- Develop social media content and coordinate social campaigns for Facebook, Instagram, TikTok and Twitter page to increased audiences numbers by 25% across all channels.
- Analyze social media activity and community engagement and shared date, insights and best practices with marketing leads and CEO.
- Monitor online presence of the company’s brand and engaged with users, strengthening customer relationships.
- Innovate project management methodologies for the social media team, leading to 20% increase in weekly published content.
Education
BootCamp - Digital Marketing
UC-Berkeley Extension
CA02-2024
Bachelor of Science - Sales And Marketing Education
De Anza College
Cupertino, CA06-2022
Master of Science - Computer Science
Integral Lucknow University
India08-2018
Skills
- KPI Management
- Campaign Planning
- Social Media Marketing
- Content Creation
- Search Engine Optimization (SEO)
- Strategic Planning
- Market Research and Analysis
- Google Analytics
- Brand strategy
- Email marketing campaigns
- Creative Problem-Solving
- Competitor Analysis
Languages
English
Full Professional
Hindi
Native/ Bilingual
Certification
- Certificate Digital Marketing & E-commerce; Google Expected: 2024
- SEO Professional Specialization; UC Davis Expected: 2024
- Email Marketing, Inbound marketing, and Fundamental SEO; Hubspot 2023
- Google Ads, Google Analytics; Google Skill Shop 2023
Affiliations
Event Marketing Coordinator in Active Mind Club at DeAnza College (2021-2022), Volunteer work in the Interior Design Club at West Valley College ( 2024-Present).
Marketing Projects
Check Marketing Projects Under the project section of my LinkedIn Profile
Timeline
Digital Marketing Specialist
BigBang Artwork
06.2023 - Current
PR Marketing Intern + Graphic Designer
The Borgen Project
07.2022 - 11.2023
BootCamp - Digital Marketing
UC-Berkeley Extension
Bachelor of Science - Sales And Marketing Education
De Anza College
Master of Science - Computer Science
Integral Lucknow University
- Certificate Digital Marketing & E-commerce; Google Expected: 2024
- SEO Professional Specialization; UC Davis Expected: 2024
- Email Marketing, Inbound marketing, and Fundamental SEO; Hubspot 2023
- Google Ads, Google Analytics; Google Skill Shop 2023
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