Kimberly Crocker
Fort Collins,CO
Summary
Goal-oriented Sales & Marketing Leader offering exceptional record of achievement over a 20-year career. Tenacious manager with strategic and analytical approach to solving problems, bringing in customers and accomplishing profit targets. Talented in identifying and capitalizing on emerging market trends and revenue opportunities. Committed to streamlining procedures while optimizing employee talent.
Overview
9
9
years of professional experience
1
1
Certification
Work History
SENIOR ACCOUNT SERVICES CLIENT MANAGER
Aptitude Health
01.2021 - 06.2023
- Galvanized clients into proactive communication, education and 'marketing' programs to both gain community doctors' insights and promote product adoption.
- Worked closely with internal teams to grow our Top 2 clients into $2-3 Million accounts.
- Supervised daily operations and sales functions to maximize revenue, customer satisfaction, and employee productivity.
- Developed new employees and on-going performance assessment of current employees.
FOUNDER & CEO
Autter
03.2017 - 01.2021
- Conceptualized business and conducted targeted market research to confirm advantageous trends and scope out industry competition.
- Actively pitched to investors and raised initial funding of $250,000.
- Developed key operational initiatives to drive and maintain substantial business growth of 150% MOM.
- Ran a pre-launch PR campaign with considerable earned media in TV, print, and social media coverage.
- Spearheaded the proprietary software development to optimize Customer Experience.
STRATEGIC DIRECTOR, BRAND
American Cancer Society
01.2015 - 03.2017
- Recruited by the CMO to lead creation and implementation of the revitalization of a 103 year old brand: strategy, creative campaign and deployment tactics led to a 16% increase in unaided consumer awareness over the previous year.
- Worked closely with organizational leadership and board of directors to guide operational strategy.
- Built brand equity through multiple channels creating a more robust and differentiated master brand.
- Triumphantly spearheaded both Summer and End of Year campaigns by working cross functionally with internal stakeholders across the entire organization, fostering a sense of team solidarity and surpassing the previous years' donations by 35%.
SENIOR DIRECTOR OF CLIENT SERVICES
Venadar
01.2014 - 12.2015
- Portfolio evaluation and innovation sourcing for Fortune 100 companies to discover, evaluate and deliver relevant global entrepreneurial activity.
- Prioritized and allocated valuable resources to meet business targets.
- Utilized findings to provide strategic growth recommendations that enabled first to market advantage for clients.
- Worked closely with the design team to organize and communicate data in a compelling way, sharing complex data in a succinct and digestible manner always on brand.
Education
Bachelor of Arts in Government -
University of Texas at Austin
Skills
- Special projects
- Strategy Development
- Team Oversight
- Client Services
- New Business Development
- Aftermarket Sales
- Customer & Market Trend Analysis
- Operations Management
- Account Acquisition
- Interpersonal Skills
Certification
- Digital Marketing
- Marketing Analytics
- ISO 9001 Internal Auditor Training
- Six Sigma Greenbelt / Lean Manufacturing
Hobbies and Interests
- Hiking
- Horseback riding
- A good microbrew
Timeline
SENIOR ACCOUNT SERVICES CLIENT MANAGER
Aptitude Health
01.2021 - 06.2023
FOUNDER & CEO
Autter
03.2017 - 01.2021
STRATEGIC DIRECTOR, BRAND
American Cancer Society
01.2015 - 03.2017
SENIOR DIRECTOR OF CLIENT SERVICES
Venadar
01.2014 - 12.2015
Bachelor of Arts in Government -
University of Texas at Austin
Similar Profiles
Anastasiia HerunAnastasiia Herun
Bartender and Server at Aptitude IncBartender and Server at Aptitude Inc
Andrew PettitAndrew Pettit
Technical Consultant at Aptitude 8Technical Consultant at Aptitude 8
Paul Simmons, PMPPaul Simmons, PMP
Superintendent II-Low Voltage at Jedunn/AptitudeSuperintendent II-Low Voltage at Jedunn/Aptitude