Kimberly Gustafson
Wealth Management
Denver ,CO
Summary
Multi-talented Wealth Management Executive with expertise in sales, operations, and personnel management, ready to drive impactful change. Successful in diverse roles with immediate positive contributions. Proven track record in building partnerships, driving market research, and establishing marketing priorities. Skilled in coordinating efforts with internal teams to support business initiatives and influence marketing campaigns. Adept at analyzing portfolio performance and providing actionable insights for pricing strategies and budget development.strategies and budget development. Committed to delivering innovative solutions that attract and convert target audiences
Overview
26
26
years of professional experience
Work History
Wealth Advisor/Partner
Colorado Financial Advisors
09.2023 - Current
- Independent wealth advisor and self-employed business owner/partner
- Generate new clients, develop financial plans, and connect client needs to a broad suite of financial solutions and product offerings focused on achieving the client’s financial plan
- Tailor investment strategies for clients, identifying objectives and constraints including regulatory issues, liquidity needs and tax implications to devise customized financial plans
- Managed high-net-worth portfolios for optimal investment performance and risk mitigation.
- Elevated overall team performance by mentoring junior advisors on best practices in wealth management and client relations.
- Recommended investment products and services suitable for clients based on objectives, resources and risk profiles.
- Create marketing and advertising campaigns to cultivate more opportunities for the firm’s growth
- Educated clients on various investment products, empowering them to make informed decisions about their financial futures.
- Developed new business opportunities through targeted marketing efforts and strategic partnerships within the community.
- Promoted business via social media to generate leads and maximize brand identity.
- Participated actively in local community events or organizations as a way to give back while expanding brand visibility and credibility.
- Managed daily operations for a successful small business, ensuring efficient processes and quality services.
- Collaborated with other financial professionals, including accountants and attorneys, to provide holistic wealth management services.
- Increased assets under management by consistently acquiring new high-net-worth clients through targeted marketing efforts and referrals.
- Utilize MoneyGuide Pro and E-Money Advisor planning software
Owner
K2 Home Lending LLC
08.2023 - Current
- Mortgage brokerage owner
- Managed all aspects of sales production, management, operations, and business development at K2 Home Lending LLC
- Provided expert guidance to clients in Colorado, Texas, and Florida on homeownership and real estate investments
- Achieved a significant increase in revenue through strategic client relationships and innovative solutions
- Developed strong relationships with lenders to negotiate favorable terms and rates for clients.
Production Manager
PrimeLending, A Plains Capital Company
07.2021 - 09.2023
- Consistently rank in top 3 branch and region in Q2 2022 for stellar performance
- Facilitate product presentations, demonstrate value, and connect needs to broad suite of product offerings focused on driving business development efforts
- Expertly originate conventional, jumbo, construction, renovation, government, and portfolio loans, ensuring optimal customer satisfaction
- Identify, recruit, and hire exceptional talent across organization
- Provide comprehensive training to coach new team members to success fostering a culture of results focused and high performing loan originators
- Proficiently secure real estate brokerage preferred lending and affiliate accounts and manage the alliances relationships
- Mentored junior staff members, providing guidance on best practices and professional development opportunities.
West/North Denver Metro Manager
Wells Fargo Home Lending
07.2018 - 07.2021
- Showcased unrivaled leadership and sales acumen directing Sales and Operations Teams comprised of 14-18 Loan Officers averaging $200M+ in annual sales
- Maintained highest staff retention rate in the region and grew sales by 40% during tenure
- Achieved #4 ranking in profitability in Central Division, 2021
- Consistently drove performance excellence, ranked in Top 10 for Central Division in strategic cross-bank partnership metrics for years 2018-2021
- Successfully circumvented client insecurities utilizing change management skills during pandemic when physical operations ceased
- Troubleshot and provided rapid resolution to issues and successfully managed pivot to remote documentation signing for business continuity
- Sourced, interviewed, hired, and trained top talent for team and across territory
- Prepared performance reviews and instituted disciplinary measures
- Developed and implemented scalable, sustainable end-to-end processes, services, solutions, and best practices for client acquisition in collaboration with cross-functional teams and partners
- Collaborated with business banking, consumer banking, advisory and wealth management leaders to improve cross-penetration and service for client growth
- Cultivated long-term client partnerships to renew and expand existing customer portfolios and drive winning customer experiences for more than 660+ average customers per year
- Managed strategic operational risk controls/inspection compliance
- Worked closely with cross-functional teams to devise strategic capacity planning, production/customer experience management instituting systematic Net Promote Scores (NPS) metrics/reporting
- Established strategic relationships across all levels of organization and served as face-of-organization for key industry partners to foster long term strategies for success and worked with community leaders to promote brand awareness
Managing Director
Fortis Private Bank
01.2017 - 05.2018
- Championed exceptional portfolio growth for startup private bank
- Oversaw operations and provided corrective feedback to achieve daily and long-term goals.
- Strengthened client relationships with regular communication, timely project delivery, and high-quality services.
- Achieved $35M inaugural year and additional $50M in second year in new residential and commercial lending and deposit sales
- Key contributor to devising strategic underwriting, loan policies, and recommending new products across new residential mortgage sales division
- Fostered key partnerships with prominent leaders in community to drive exceptional sales revenue/growth and increase brand awareness
- Led team of three direct private banker reports, collaboratively partnered with internal/external teams for streamlined execution of initiatives
- Collaborated with product development to formulate strategic processes/products and presented to broad range of customers
Vice President of Southwest Region
BNY Mellon Wealth Management
12.2013 - 02.2016
- Instrumental in launching and expanding BNY Mellon Wealth Management's presence in Texas as a pivotal member of the initial Dallas market opening team
- Drove substantial revenue of ~$78M in two years across Dallas and Denver markets
- Established client portfolio from ground up and collaborated with initial team to secure $660M in AUM in initial launch year
- Strategically coordinated and executed presentations/events for local industry trade groups comprised of high-net-worth individuals and C-suite executives and businesses to promote key offerings and secure profitable wealth advisory and family office relationships
- Conceptualized and deployed comprehensive finance strategy
- Ensured successful client adoption and satisfaction to optimize retention and drive expansive growth
- Increased account penetration by devising tactical, scalable, and strategic plans partnering with private banking and financial advisory teams forecasting targets for high-net-worth clients, C-Suite Executives and business owners
- Key accomplishment: Turned around struggling client relationship based on former connection, successfully safeguarded $40M in assets under management as part of a family office
Private Mortgage Banker
Wells Fargo Home Mortgage
04.2009 - 12.2013
- Expertly drove $40M annualized average in mortgage loan sales to high-net-worth clientele during expansive tenure
- 93% consistent customer satisfaction rating
- Executed meticulous underwriting of conventional mortgage loans in accordance with strict regulatory standards
- Certified for conventional underwriting
- Assisted clients in navigating complex mortgage transactions, clarifying terminology and explaining documentation requirements.
- Collaborated with underwriters and loan processors to expedite approvals and minimize delays.
- Mentored junior team members while sharing knowledge and expertise.
VP, Wealth Management Banker
Bank of America Merrill Lynch
01.2006 - 01.2009
- Best in class production finished in top 5% of client managers nationwide in 2007 and 2008 out of sales force of 1700 in Wealth Management Bankers
- Ranked #1 in 2007 and 2008 in Austin market
- Managed a portfolio of $250M AUM in deposits, investments, and residential, commercial, and SBA lending
- Utilized comprehensive financial planning skills to recommend, structure and implement banking, residential lending and commercial credit and investment solutions to new and existing HNW individuals, business owners, and executives
- Partner with banking centers, realtors and business professionals, internal business partners, external referral sources and vendors to generate client leads and grow existing relationships
- Identify economic, market and client-related trends to support sales goals, drive revenue and meet client demands
- Create and attend networking, lead generation and client appreciation events to drive new client acquisition
Banking Center Manager II
Bank of America
01.2003 - 01.2006
- Managed existing and opening small to very large consumer-retail banking centers and centers with teams ranging from 8-18 employees
- Achieved turn-around sales and service goals to move a bottom-ranked location to #3 in the district
Partner/Co-founder
Wireless Warehouse
01.1999 - 01.2002
- Small Business Owner of Telecom Company with Net Revenues of $5M+
Education
MBA -
University of Colorado Denver
Denver, CO03.2026
CFP Certificate Program -
University of Texas At Austin
Austin, TX01.2008
Bachelor of Science - Corporate Communications
University of Texas At Austin
Austin, TX01.2000
Skills
- Business Development
- Cross-functional team leadership
- Strategic Planning
- Team Leadership
- Wealth Management and Banking Expertise
- Coaching and mentoring
- Training and mentoring
- Public Speaking and Presentations
- Budget management
- Corporate communications
- Policy and procedure development
- Recruiting and hiring
- Business growth and marketing strategies
- Contract negotiation
- Performance metrics analysis
- Media relations
- Event networking
- Product demonstrations
- Content planning and curation
Licenses Certificates
- Series 7
- Series 66
- NMLS license
- CO, TX, NV & FL Life and Health Insurance Licenses
- Certificate in Financial Planning
- Deutsches Sprachzertifikat fur den Beruf (Certificate for German Business)
- MoneyGuide Pro
- E-Money Advisor
- Tableau
Community Service
- Denver Metro Association of Realtors
- Mountain Metro Association of Realtors
- Cancer League of Colorado
- American Bankers Association
- Denver ADL Junior Achievement
- Food Bank of the Rockies
- Denver Chamber of Commerce
Languages
German
Full Professional
Spanish
Limited Working
Timeline
Wealth Advisor/Partner
Colorado Financial Advisors
09.2023 - Current
Owner
K2 Home Lending LLC
08.2023 - Current
Production Manager
PrimeLending, A Plains Capital Company
07.2021 - 09.2023
West/North Denver Metro Manager
Wells Fargo Home Lending
07.2018 - 07.2021
Managing Director
Fortis Private Bank
01.2017 - 05.2018
Vice President of Southwest Region
BNY Mellon Wealth Management
12.2013 - 02.2016
Private Mortgage Banker
Wells Fargo Home Mortgage
04.2009 - 12.2013
VP, Wealth Management Banker
Bank of America Merrill Lynch
01.2006 - 01.2009
Banking Center Manager II
Bank of America
01.2003 - 01.2006
Partner/Co-founder
Wireless Warehouse
01.1999 - 01.2002
MBA -
University of Colorado Denver
CFP Certificate Program -
University of Texas At Austin
Bachelor of Science - Corporate Communications
University of Texas At Austin
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